Social Snapshot – 24.03.2021

Another week, another Social Snapshot! Sometimes it can be hard to stay up to date with the ever-changing world of social media! Stick with us as we take you through our weekly roundup of everything you need to know…

 

Instagram’s testing labels in Stories

Instagram has been found testing new ways that users share other’s content to Stories, this time involving labels that link back to the original source.

Find out more here.

 

And it hasn’t stopped there… Instagram has announced Stories drafts

The long-awaited feature has finally arrived! Instagram has officially announced users will now be able to save Stories as drafts to post at a later time

Find out more here.

 

Clubhouse outlines key growth challenges

In its latest town hall update this week, Clubhouse announced a number of key challenges the platform faces as it grows – Android updates included!

Find out more here.

 

Facebook adds Green Screen effect to Stories

A feature most popularly used in TikTok, the green screen, is now being tested within Facebook Stories, allowing users to overlay their Stories with images or videos.

Find out more here.

 

But Facebook isn’t the only one… incoming Fleet backgrounds

Yep, Twitter has also been found testing an option that will allow users to add a visual background to their Fleets.

Find out more here.

 

YouTube rolls out Shorts in the US

After announcing the platform is jumping on the bandwagon of TikTok style video’s, YouTube has rolled out this new feature to US users.

Find out more here.

Latest Posts

Twenty years ago, I started saying ‘social is the oil in the marketing engine’. Not the fuel. The oil. It reduces friction, carries signals, and makes everything run better. Back then it felt like a hunch. Today we can prove it. If you tune your social properly, you lift search,…
Read More
TikTok has launched a new advertising campaign aimed at reminding people just how important the app has become when it comes to discovering new music. The campaign, called “See Where Music Takes You”, is designed to show how TikTok connects music lovers and helps them find their next favourite songs…
Read More
Every social platform has a “star” content format, the one that gets the most eyes, likes, and shares. The trick? Not just posting in that format but designing it so it feels like it belongs there while still screaming your brand. Let’s break it down, platform by platform. Instagram: Reels…
Read More