SOCIAL SNAPSHOT – 24.08.2022

Social snapshot- Latest social media news

With so many social media insights popping up every day, it can be hard to stay up to date. We’ve got you covered – take a look at the latest happenings in the world of social media👇

LinkedIn rolls out clickable links in photo and video posts in the newsfeed.

LinkedIn will now allow users to add external, clickable links to photo or video posts on mobile, giving creators a more streamlined way to drive traffic to their desired URL.

Find out more here.

YouTube launches a dedicated podcast homepage for US users.

Youtube has launched a dedicated podcast homepage for US users, which will allow them to find their favorite podcasts easily, with the feature of relevant, recommended podcasts now added to the platform.

Find out more here.

Brandwatch launches its 2022 Food Trends Report, tracking eating habits in online conversations.

Brandwatch has launched its 2022 Food Trends Report, which looks into; how consumers are talking about food online, what trends are emerging, as well as how the Covid-19 pandemic has impacted our eating habits.

Find out more here.

TikTok tests a new ‘Nearby’ content feed

TikTok is testing a new feed feature that is designed to display local content to users under a new ‘Nearby’ tab. This will be displayed alongside the “Following” and “For You” tabs on the app’s homepage.

Find out more here.

Latest Posts

The way travellers plan and book trips has shifted dramatically and it’s reshaping how brands need to show up. For years, we thought about the customer journey as a funnel. Today, it’s nothing like that. Discovery is messy, fragmented, and often happens across half a dozen platforms before a traveller…
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If you’re trying to grow your Instagram account, you’ve probably asked yourself: How often should I post? According to a recent study by Buffer, the simple answer is — the more, the better. Buffer, a social media management platform, analysed over 2 million posts from 100,000 Instagram accounts. They wanted…
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Travel discovery has moved. People still “Google,” but the real decisions are being shaped by what they see and ask in social, and then resolved by AI assistants that summarise it all for them. It’s the era of social search and Ai discoverability. If your brand isn’t showing up clearly…
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