Social Snapshot – 24.11.2021

November 24, 2021

With so many social news popping up every day, we know it can be hard to stay up to date. But don’t worry, we’ve got you covered! Have a look at the latest happening in the world of social media through our social snapshot:

YouTube enables reusing details from previous videos

YouTube has added a new option which enables users to re-use details from previous videos for new ones within the posting process on desktop.

Find out more here.

Instagram launches live test of longer videos

Instagram has launched a live test of 60-second videos in Stories, which will mean that longer video clips will no longer be split into 15-second segments.

Find out more here.

Twitter shares new shopping trends insights

Twitter has shared new insights into rising shopping trends for the holiday season that could help to improve your tweet strategy.

Find out more here.

Snapchat launches new AR shopping showcase

Snapchat has partnered with a range of big-name brands on several AR-focused shopping initiatives, the biggest of which being its ‘Snap Holiday Market’.

Find out more here.

Facebook allows product-focused ads to run without a disclaimer

The platform has announced an update to its social issues ad policy that will ensure more ads can run without the ‘paid for by’ disclaimer notice.

Find out more here.

Latest Posts

The era of UGC driving rumbles on – with LinkedIn now saying that content generated by individual profiles is proving more effective for B2B lead/sales generation than business pages. Yes, people buy from people so we can understand this logic. We’re more likely to engage with a personal post than…

You know what’s oddly cheering. Most brands have loads of proof that they’re worth buying. By proof I mean the specifics that make a claim believable when someone repeats it to a friend, or a colleague, or their partner on the sofa. Customer stories with detail. Before-and-after that feels properly…

If you work in social media, staying informed isn’t optional. It’s part of the job. Trends, platform changes, cultural moments, crises, memes, conversations, they all shape what we publish and how it’s received. Being aware of what’s happening in the world helps us create content that’s relevant, sensitive, and credible.