Social Snapshot – 24.11.2021

November 24, 2021

With so many social news popping up every day, we know it can be hard to stay up to date. But don’t worry, we’ve got you covered! Have a look at the latest happening in the world of social media through our social snapshot:

YouTube enables reusing details from previous videos

YouTube has added a new option which enables users to re-use details from previous videos for new ones within the posting process on desktop.

Find out more here.

Instagram launches live test of longer videos

Instagram has launched a live test of 60-second videos in Stories, which will mean that longer video clips will no longer be split into 15-second segments.

Find out more here.

Twitter shares new shopping trends insights

Twitter has shared new insights into rising shopping trends for the holiday season that could help to improve your tweet strategy.

Find out more here.

Snapchat launches new AR shopping showcase

Snapchat has partnered with a range of big-name brands on several AR-focused shopping initiatives, the biggest of which being its ‘Snap Holiday Market’.

Find out more here.

Facebook allows product-focused ads to run without a disclaimer

The platform has announced an update to its social issues ad policy that will ensure more ads can run without the ‘paid for by’ disclaimer notice.

Find out more here.

Latest Posts

Social commerce is growing fast. For DTC brands, the interesting question is what behaviours it encourages along the way. DTC brands have spent years trying to make social work harder commercially. And now, in some categories, it really does. TikTok Shop, creator codes, affiliate content, livestreams, product demos and in-app…

TikTok has announced that TikTok Shop will officially launch in Austria, Belgium, the Netherlands and Poland on 15 June, allowing users in those countries to buy and sell products directly within the app. This latest expansion is another major step it’s ambitious plans to become a serious…

B2B leads go cold when interest is captured before the buying group is ready to move. A form fill shows that someone acted, but it does not mean the decision is ready. Social keeps the commercial conversation alive by carrying proof, building trust and showing what buyers are researching before sales can see it.