Social Snapshot — 27.03.2024

March 27, 2024

Get ready for another social snapshot! Each week, we recap the latest social media updates to keep you informed. Let’s jump straight into the highlights:

Live sports are coming to Threads!

Similar to Google and X, users can search for a team during a game to see real-time scores, or after the game for the final score.

Read more about this update here

Instagram has added the ability for users to mention specific content in carousels

Users can now @mention the number of an image in their comment to link it to that specific image or video. To comment on the second image, users would write “@2” followed by their comment.

Discover more here

LinkedIn is introducing pages for messaging

This feature adds a “Message” button to company profiles on the app, facilitating easier communication between visitors and businesses.

Learn more here

No more FOMO! Never skip a beat and subscribe to our newsletter here.

Latest Posts

Yep – it’s a 101 for finding out if your B2B social campaigns and content are delivering. Think you know it all? Think again. The sands of marketing are shifting…again. Aligning metrics and business objectives. Most B2B marketers can tell you the engagement rate. And they certainly know the level…

Meta has started rolling ads into Threads timelines globally from late January 2026. That’s the moment Threads stops being a side app and becomes a paid, recommendation-led public square. Threads has passed 400 million monthly active users, and Meta has put daily actives at around 150 million. The strategic implication for B2C and B2B is the same; distribution gets easier to buy, credibility gets harder to earn. Threads rewards coherence in public conversation, how you answer, how you sound, how specific you are. Treat it as a trust surface, because that’s where decisions get shaped now.

Feeds are getting tired of “perfect”. A lot of the most interesting work going into 2026 is reacting against hyper-digital polish with visuals that feel more handled: scanned textures, mismatched elements, collecting layouts, and deliberate “imperfections” that make the human hand visible again. That matters for social, because audiences clock…