Social Snapshot 27.07.2022

TikTok launches captions around the world to generate subtitles to make content more accessible.

TikTok’s adding auto captions, providing another way to add text descriptions to your clips, appearing at the lower left-hand side of your screen.

Find out more here

Twitter’s new ‘Status’ feature may be released soon 👀

Twitter seems to be finishing up with a new label that people will be able to add to their Twitter, letting people tweet with status.

Find out more here

Instagram users call for the app to stop trying to be like TikTok 

CEO Mark Zuckerberg flagged coming changes in the approach to short content within user feeds, but users are less than satisfied with the new experience, with almost 100,000 of them signing a new Change.org petition calling for Instagram to go back to how it was.

Find out more here

Meta launches a new video series where they explore the coming opportunities for the Metaverse. 

Meta’s new series will look at how planning for the future will change the way that we connect, engage, create and more.

Find out more here

Latest Posts

Truth on Fire, and Brands Are in the Line of It We’re all in the truth business now. At Somerset House, on a chilly evening in June, I joined a panel to unpack the uncomfortable realities of misinformation and disinformation, and what brands can do about it. The session was…
Read More
Yes, that is me being a bit obvious, but sometimes you need to be a bit blunt.  Social is where buyers research, where conversion journeys begin, and where measurable business outcomes are shaped. And yet too often, it’s still seen as secondary to ‘real’ marketing. This newsletter edition…
Read More
Reddit may have been in the shadows of other social platforms for years – in fact, the debate is on as to whether it’s a social platform at all – but one thing is for sure, the B2B buyer and marketeer are finding it a safe haven for research and…
Read More