Social Snapshot – 28.04.21

It’s that time of the week again – time for your social snapshot! Grab a coffee and stick with us as we take you through our weekly roundup of everything you need to know about what’s new on social media

 

Twitter launches an initial test of ‘Professional Profiles’

Twitter is testing a new profile type called Professional Profiles with tools that will allow businesses to add information about themselves.

Find out more here.

 

Facebook expands its partnership with Spotify

Facebook’s expanding its partnership with Spotify and now users will be able to share and listen to full-length music tracks and podcasts on the platform.

Find out more here.

 

Instagram works on creator shops and ‘branded content marketplace’

Instagram wants to help creators and influencers make money off its platform by working on new tools like creator shops and ‘branded content marketplace’.

Find out more here.

 

But it doesn’t stop there. Instagram is working on new stickers for Stories

Instagram is also working on new stickers for Stories including ‘Link’ stickers. Now placing a link onto your Stories will be possible!

Find out more here.

 

Pinterest and Shopify expand partnership globally

And we have another partnership! Pinterest and Shopify are expanding their partnership to 27 new countries where merchants can easily bring their products online and turn them into shoppable Product Pins.

Find out more here.

Latest Posts

The funnel still matters, but social runs it: brand gravity for familiarity, clean demand capture for speed, and AEO to show up in AI answers.
Read More
Instagram Rings is a new and exciting award that celebrates creators who take bold, creative risks and push the boundaries of content on the platform. Instead of focusing on follower counts or financial benchmarks, it honors originality, cultural impact, and the spirit of experimentation. Winners receive…
Read More
From Oasis-fuelled nostalgia to TikTok Shop, here’s how UK culture drives baskets. Build for durable shifts, ride bubbles wisely.
Read More