SOCIAL SNAPSHOT – 28.06.2023

June 28, 2023

Staying updated with the ever-evolving world of social media can be demanding. However, there’s no need to fret because everything is right here, in our weekly social snapshot.

Have a look at the most recent highlights:

You’ll soon be able to download Instagram Reels to your camera roll

Instagram has announced that the platform is rolling out the option to download Reels shared by public accounts in the US. After the update becomes available in the UK, saving a clip to your phone will be effortless—just tap the share button and select the download option 📲

Find out more here

LinkedIn reveals new algorithm insights

LinkedIn has made significant updates to the way its feed works, resulting in changes to how content is rewarded and its reach. Matt Navarra has shared how your posts can get more attention now – check it now! 🧠

Find out more here

Twitter now allows Blue subscribers to post 25K character-long tweets

Twitter has expanded its character limit for Blue subscribers. It started with 4K characters, then 10K. Now 25K characters in a single tweet! We hope you enjoy reading long tweets 😉

Find out more here

Meta is rolling out Meta Verified to most markets globally

Meta has now announced that its Meta Verified subscription will soon be available in most markets worldwide within the next few months 🌎

Find out more here

TikTok discontinues ‘TikTok Now’

TikTok has decided to discontinue its BeReal clone, TikTok Now. The decision was communicated to some users through in-app notifications stating that the company is updating the TikTok experience and discontinuing TikTok Now 👋

Find out more here

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Social Snapshot 22.10.25 banner, blue globe background, bold white title and date. Newsletter issue on long-form social video with platform specs, paid limits, YouTube TV viewing, TikTok Creator Rewards (>1-minute), Instagram 3-minute Reels, measurement and AEO tips

this post unpacks why b2b isn’t boring and how it’s moved from nice-to-have to mission-critical. it argues for trust as a working system (clear claims, named sources, human voices), puts short, sourced answers where people and ai look (linkedin, youtube, communities), and shows why people beat logos for credibility. it backs hybrid buying journeys that give control and timely human support, and it tracks intent signals like saves, sends and branded search. if b2b is your world, join us at socialday b2b forum 2025 at bounce, shoreditch on 12 november to go deeper.

If you’re a B2B marketer, you can probably see your buyer is changing. Your meetings seem to have more and more senior-positioned folk who are younger, digitally native, and social pioneers. It’s time to adapt accordingly. They research on their phones, trust creators more than brands, and expect to feel…