Social Snapshot – 29.07.2020

It’s that time of the week again – time for your #socialsnapshot. We’ve got you covered for the latest in all things social media. So sit back, enjoy and take it all in.

Users can now broadcast their Messenger Rooms via Facebook Live

Facebook has announced a new option which will enable Messenger Rooms users to also broadcast their Room via Facebook Live, expanding the audience potential of your group discussion.

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‘Group Sessions’ go remote on Spotify’s new party mode

Premium users will be able to tune into the same playlist or podcast together at the same time, even if they’re not in the same place.

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Facebook is testing a new page format that will de-emphasize page likes

Facebook to consider page formats that put more emphasis on the essential Page details – removing the option to Like a Page, with the focus instead shifted to ‘Following’.

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Twitter could display Retweets and Quote Tweets in separate counts

Twitter is testing a new display which would list ‘Retweets’ and ‘Quotes’ – or ‘Retweets with Comment’ – in their own separate sections.

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Facebook offers deals to prominent TikTok creators ahead release of Instagram Reels

Instagram has made lucrative offers to some of TikTok’s most popular creators to use the new service, Reels, according to people familiar with the matter.

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Drop us a note if you’d like to chat about how these updates may affect your social media strategy.

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