Social snapshot – 29.11.2023

November 29, 2023

Staying updated on the ever-evolving social media world can be challenging. Here are the latest highlights:

X announces the return of post deadlines

X introduces the reinstatement of post headlines within in-stream link previews. In October, X made the decision to remove post headlines and preview text, altering how publications and social media managers disseminate links within the app. This change notably impacted their approach to content sharing.

Find out more here.

Meta expands content and library API access for streamlining data research

Meta is broadening accessibility to its enhanced Content Library and API tools, empowering researchers to analyse Facebook and Instagram content better.

Find out more here.

YouTube is slowing down content loading to counter ad blockers

YouTube is intensifying its efforts against ad blockers by implementing slower website load times for users detected using ad blockers when accessing the platform.

Find out more here.

And more from Meta – Facebook is removing its ‘Hobbies’ section from user profiles

As of December 13th, Facebook is discontinuing the “Hobbies” section from user profiles to simplify profile display options.

Find out more here.

Latest Posts

You know what’s oddly cheering. Most brands have loads of proof that they’re worth buying. By proof I mean the specifics that make a claim believable when someone repeats it to a friend, or a colleague, or their partner on the sofa. Customer stories with detail. Before-and-after that feels properly…

If you work in social media, staying informed isn’t optional. It’s part of the job. Trends, platform changes, cultural moments, crises, memes, conversations, they all shape what we publish and how it’s received. Being aware of what’s happening in the world helps us create content that’s relevant, sensitive, and credible.

A B2B buying decision rarely happens with one person. It’s usually a buying group with different roles, risks, and opinions, and the deal moves when your champion can explain the choice internally. That’s why forwardability matters more than engagement.