Social Snapshot – 30.09.2020

September 30, 2020

It’s been a big week for social media news, with lots of new features and insights! So we’ll get right to it…

LinkedIn adds new warnings

LinkedIn has added a new feature to the platform which sends users prompts over inappropriate content and those that go against its policies.

Find out more here.

Twitch introduces Soundtrack

Twitter has launched a new tool for Twitch today – Soundtrack by Twitch, which will allow users to add licensed music to their streams. Sounding very TikTok-ish to us!

Find out more here.

Pinterest’s getting festive.

Ahead of the festive season, Pinterest has launched new ad features to help marketers maximise their shopping efforts on the platform this Christmas.

Find out more here.

Instagram launches shop guide

Like Pinterest, Instagram is also getting prepared for the festivities in the upcoming months. This week, the platform has launched a new guide detailing how marketers can utilise its shopping feature.

Find out more here.

LinkedIn launches Stories

Joining the other social channels, LinkedIn has recently launched its own version of Stories, as well as adding video chat to it’s messaging feature.

Find out more here.

Latest Posts

Pinterest has rolled out a brand-new Media Planner inside its advertising tools, and it’s designed to make planning and managing Pin campaigns a whole lot simpler. In short? It gives you a clearer view of what you’re running, who you’re targeting, and what results you can expect…

Yep – it’s a 101 for finding out if your B2B social campaigns and content are delivering. Think you know it all? Think again. The sands of marketing are shifting…again. Aligning metrics and business objectives. Most B2B marketers can tell you the engagement rate. And they certainly know the level…

Meta has started rolling ads into Threads timelines globally from late January 2026. That’s the moment Threads stops being a side app and becomes a paid, recommendation-led public square. Threads has passed 400 million monthly active users, and Meta has put daily actives at around 150 million. The strategic implication for B2C and B2B is the same; distribution gets easier to buy, credibility gets harder to earn. Threads rewards coherence in public conversation, how you answer, how you sound, how specific you are. Treat it as a trust surface, because that’s where decisions get shaped now.