SOCIAL SNAPSHOTS – 12.04.2023

Get ready to be the life of the virtual party with our weekly social snapshot, filled with all the latest and greatest social media updates to keep you in the loop and on top of your game!

Get started with Instagram Direct tips.

Instagram shares tips for businesses on using direct chats to stay in touch with their audience.

Read more here

Raising questions about ‘Free Speech’ in the app.

Twitter disables likes, replies, and retweets if a tweet has Substack links, users have been seeing warnings pop-up, up in both apps, when trying to link to the other.

Find out more here

Bye bye blue checkmarks 👋🏻

Elon Musk announces the actual date for the removal of all legacy checkmarks will be April 20th.

Read more here

TikTok launches new push on In-Stream purchasing 🚀

Following the success of its shopping initiatives in China, TikTok’s currently inviting selected retailers to join its in-app shopping push.

Discover more here

Latest Posts

YouTube just dropped its 2025 strategy, and it’s clear the platform is doubling down on key areas that marketers cannot afford to ignore. With a growing emphasis on AI, Shorts, Connected TV (CTV), creator monetisation, and cultural engagement, the video giant is shaping the future of…
Read More
Another week, another algorithm shake-up. If your engagement has dropped or your content is disappearing into the void, it’s not you. It’s the platforms. AI is tightening its grip, engagement metrics are shifting, and the old tricks won’t cut it anymore. Here’s what has changed. Facebook…
Read More
Platforms like LinkedIn and Meta are looking to AI for the enhancement of ad targeting for users. But there are serious questions to be asked about whether this is helping brands deliver their messaging to the optimal groups, or whether it’s just a way of farming clicks for the platforms…
Read More