Social Snapshots – 14.12.2022

December 14, 2022

We are reaching the end of 2022 Social Snapshots with only 1 week before Christmas! 🎄

Let’s check what is happening on social media 👇🏻

Twitter re-launch $8 verification program

Musk said last week that his $8 per month Blue subscription would be made available again on November 29^th, but was unclear if this will happen until now!

Find out more here – https://twitter.com/Twitter/status/1601692766257709056

TikTok is once again the most downloaded app in November 💪🏻

According to the latest data from AppFigures, TikTok was once again the most downloaded app in November.

Find out who was in second place here – https://appfigures.com/resources/insights/20221209?f=5

New Sharing Features on Instagram 👀

Meta announces a new connection tool on Instagram designed to engagement trends to get people to share more personal interactions.

Discover more here – https://about.fb.com/news/2022/12/sharing-features-on-instagram-notes-group-profiles-and-more/

Latest Posts

You know what’s oddly cheering. Most brands have loads of proof that they’re worth buying. By proof I mean the specifics that make a claim believable when someone repeats it to a friend, or a colleague, or their partner on the sofa. Customer stories with detail. Before-and-after that feels properly…

If you work in social media, staying informed isn’t optional. It’s part of the job. Trends, platform changes, cultural moments, crises, memes, conversations, they all shape what we publish and how it’s received. Being aware of what’s happening in the world helps us create content that’s relevant, sensitive, and credible.

A B2B buying decision rarely happens with one person. It’s usually a buying group with different roles, risks, and opinions, and the deal moves when your champion can explain the choice internally. That’s why forwardability matters more than engagement.