Social Snapshots – 14.12.2022

We are reaching the end of 2022 Social Snapshots with only 1 week before Christmas! πŸŽ„

Let’s check what is happening on social media πŸ‘‡πŸ»

Twitter re-launch $8 verification program

Musk said last week that his $8 per month Blue subscription would be made available again on November 29th, but was unclear if this will happen until now!

Find out more here – https://twitter.com/Twitter/status/1601692766257709056

TikTok is once again the most downloaded app in November πŸ’ͺ🏻

According to the latest data from AppFigures, TikTok was once again the most downloaded app in November.

Find out who was in second place here – https://appfigures.com/resources/insights/20221209?f=5

New Sharing Features on Instagram πŸ‘€

Meta announces a new connection tool on Instagram designed to engagement trends to get people to share more personal interactions.

Discover more here – https://about.fb.com/news/2022/12/sharing-features-on-instagram-notes-group-profiles-and-more/

Latest Posts

A high-ticket sports brand achieved approximately 6x ROAS. That is a fantastic paid social result. The real story is how it was achieved. For any DTC marketer, a 6x ROAS result commands attention. For a high-ticket sports brand, where purchase cycles are longer, consideration is higher and buyers are naturally…
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In B2B social, employee advocacy should not be treated as a β€œnice to have”. It is one of the clearest opportunities for brands that want to build trust, extend reach, and create more meaningful conversations with the people they are trying to influence. When your people share content, algorithms push…
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The social commerce system behind 6x ROAS A 6x ROAS on high-ticket sports equipment is an exceptional result. We saw this first-hand with Motocaddy, where a joined-up approach to social, paid activation and measurement delivered approximately 6x ROAS. With paid social ROAS for sporting goods brands often sitting between 2x…
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