Social Snapshots 15.03.2023

March 15, 2023

Navigating the ever-changing landscape of social media can be a challenge, but take a deep breath—we’ve got you covered! Let us take the reins and deliver the most relevant social media news right to your fingertips. 👇

Twitter is working on a new option

Twitter’s experimenting with a new option that would enable you to tap through on the three dots menu on any tweet to get to a new ‘Why you’re seeing this tweet’ element.

Learn more here

Introducing the LinkedIn Podcast Academy

LinkedIn’s looking to help the next generation of podcasting talent, with the launch of a new LinkedIn Podcast Academy, providing participants with the knowledge they need to launch a successful podcast.

Find out more here

TikTok is facing a potential ban in the US 👀

The U.S. House Foreign Affairs Committee voted on Wednesday along party lines to give President Joe Biden the power to ban TikTok, in what would be the most far-reaching U.S. restriction on any social media app.

Discover more here

Craving more social media news? Check out the previous social snapshots you might have missed here!

Latest Posts

The social commerce system behind 6x ROAS A 6x ROAS on high-ticket sports equipment is an exceptional result. We saw this first-hand with Motocaddy, where a joined-up approach to social, paid activation and measurement delivered approximately 6x ROAS. With paid social ROAS for sporting goods brands often sitting between 2x…

Why CMOs need to stop treating paid social like a media buy, and start treating it as a commercial system B2B paid social is still being bought like a campaign, but judged like a revenue system. That mismatch is where the frustration starts. The campaign performs on paper, but the…

Social commerce is growing fast. For DTC brands, the interesting question is what behaviours it encourages along the way. DTC brands have spent years trying to make social work harder commercially. And now, in some categories, it really does. TikTok Shop, creator codes, affiliate content, livestreams, product demos and in-app…