Social Snapshots 15.03.2023

March 15, 2023

Navigating the ever-changing landscape of social media can be a challenge, but take a deep breath—we’ve got you covered! Let us take the reins and deliver the most relevant social media news right to your fingertips. 👇

Twitter is working on a new option

Twitter’s experimenting with a new option that would enable you to tap through on the three dots menu on any tweet to get to a new ‘Why you’re seeing this tweet’ element.

Learn more here

Introducing the LinkedIn Podcast Academy

LinkedIn’s looking to help the next generation of podcasting talent, with the launch of a new LinkedIn Podcast Academy, providing participants with the knowledge they need to launch a successful podcast.

Find out more here

TikTok is facing a potential ban in the US 👀

The U.S. House Foreign Affairs Committee voted on Wednesday along party lines to give President Joe Biden the power to ban TikTok, in what would be the most far-reaching U.S. restriction on any social media app.

Discover more here

Craving more social media news? Check out the previous social snapshots you might have missed here!

Latest Posts

Lurkers are your biggest audience and they’re deciding in silence. They watch in feeds, sanity-check you in comments, communities and reviews, then repeat whatever proof is easiest to quote internally. That’s why social feels harder, it’s no longer a click machine, it’s an answer surface. Ofcom shows AI summaries are now common in search results, and YouTube remains the UK’s biggest social utility by reach and time spent. If your story is inconsistent, your evidence is scattered, or your customer proof is buried, lurkers can’t do the job of trusting you for you.

Pinterest has rolled out a brand-new Media Planner inside its advertising tools, and it’s designed to make planning and managing Pin campaigns a whole lot simpler. In short? It gives you a clearer view of what you’re running, who you’re targeting, and what results you can expect…

Yep – it’s a 101 for finding out if your B2B social campaigns and content are delivering. Think you know it all? Think again. The sands of marketing are shifting…again. Aligning metrics and business objectives. Most B2B marketers can tell you the engagement rate. And they certainly know the level…