Social Snapshots 16.11.2022

It might be difficult to keep up with the daily influx of new social media insights. We’ve got you covered, so relax! View the most recent social media news. 👇

You can now add music to your still images on Instagram 

Instagram introduced the ability to add music to play when the photo is viewed

Learn more here

Elon Musks’s $8 blue ticks have caused a broad range of issues

Elon Musks’s $8 blue ticks for all ‘verification’ program has caused a broad range of issues such as internal confusion over the platform’s rules.

Discover more here

TikTok publishes a new parents guide for better protection towards younger people in the app. 

TikTok publishes top reasons why parents need to be more proactive talk to their teens about online safety

Read more here 

YouTube increases shopping features.

YouTube launches a new monetization for shorts, this will allow creators to tag products for purchase within their Shorts clips

Find out more here

Latest Posts

B2B leads go cold when interest is captured before the buying group is ready to move. A form fill shows that someone acted, but it does not mean the decision is ready. Social keeps the commercial conversation alive by carrying proof, building trust and showing what buyers are researching before sales can see it.
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Creative content on social media tends to fall into two camps: the stuff you actually remember, and the stuff you clicked on once… then instantly forgot. We’ve all experienced the second one. The extra dramatic hooks, the “OMG, this will TOTALLY change your life” claims, the slightly over-the-top thumbnails. It’s…
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FMCG brands don’t need more hacks. They need to understand the behaviour behind the feed. This is my particular bugbear right now. The algorithm is only useful when you understand the people behind the signals.  We get endless tips about timing, hooks, formats, posting frequency and “what the algorithm wants”,…
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