Social Snapshots 21.09.2022

Let’s take a look at the latest happening in the world of social media 👇🏻

TikTok introduces more ways to connect with its very own BeReal.

TikTok has launched a new time-based dual camera feature called TikTok Now.

Learn more here

Facebook reveals the launch of Reels API letting you share Reels from third parties.

Metta introduces reels API directly from a third party on Instagram.

Learn more here

Youtube’s newest tool automatically reformats ads when played on mobile.

Youtube’s newest feature automatically reformats landscape video ads into 9:16 when played on mobile.

Learn more here

TikTok introduces a new way to the ‘BookTok’ community.

TikTok partners with Penguin Random House letting customers tag books in their clips.

Learn more here

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Creative content on social media tends to fall into two camps: the stuff you actually remember, and the stuff you clicked on once… then instantly forgot. We’ve all experienced the second one. The extra dramatic hooks, the “OMG, this will TOTALLY change your life” claims, the slightly over-the-top thumbnails. It’s…
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