As we move towards a more hopeful outlook to the opening of the world’s door’s, we should remember that our time in this horrible, horrible pandemic has changed the digital landscape for the foreseeable future. This new mindset will change how we host events/talks even past this pandemic, as more people will want to attend ‘virtually’,…
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It’s that time of the week again – time for your social snapshot! We’ve got a round-up for all of the latest happenings on social media. So grab a coffee and get up to speed 👇🏼 Facebook announces new features for IWD With International Women’s Day coming up on the 8th of March Facebook has…
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Last week we informed you that Facebook was looking to cash in on creating a rival product to the widely popular Clubhouse. While this is true, it seems that Instagram is still trying to catch up with other social networks and enable users to have more than two participants on a live, increasing this to…
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It’s that time of the week again – time for your social snapshot! We’ve got a round-up for all of the latest happenings on social media. So, sit back, enjoy, and take it all in! TikTok Launches it’s first LiDAR-enabled AR effect With AR set to be a big focus for 2021, TikTok has…
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2020 was unpredictable, to say the least! Some pre-pandemic predictions came to light and others were way off. What we do know is that social media usage skyrocketed. And with that, E-commerce sales boomed, online events took off and video calls become the norm. We aren’t here to make any whacky, bold statements about 2021.…
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If you’ve been following our blog for a while, you’ll remember when we wrote this post – the overarching tone of voice was “Gah, FINALLY, LinkedIn!!!” Given that almost every real-life event in 2020 has been cancelled or moved to online (thanks for nothing, Mr C. Ovid!), we aren’t the only ones who were keen…
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OMG! Have you seen the latest lockdown content from Nike? Wow! Now this is the content we need to entertain us. Nothing can stop what we can do together. You can’t stop sport. Because #YouCantStopUs. Join Us | https://t.co/fQUWzDVH3q pic.twitter.com/YAig7FIL6G — Nike (@Nike) July 30, 2020 I know Nike have deep pockets, but you don’t…
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Both TikTok and Pinterest have experienced huge gains during the last few months. Engagement on Pinterest is up 75%, and TikTok users grew by 34% in April. If you’re not sure how to get started with either platform, here are a few ideas. Pointers for Pinterest With 367 million people using Pinterest globally for inspiration,…
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From baking banana bread to getting sick of our own cooking and ordering in, here are some of the key drivers and examples of the food and drink sector in social media: Eating and drinking at home After 4 weeks in lockdown, McKinsey reported that 46% of people in the UK are spending more time…
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Brand as Broadcasters is the concept all business running brand events need to truly deliver greater cost efficiency and standout innovation Running brand events comes at great cost. Marketers have to evidence cost efficiencies that yield tangible returns for the business. Formats have to keep being refreshed to stay ‘new’ and relevant to foster repeat…
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