Foursquare: A wasted opportunity?

It’s 2009. A new location-based social networking website for mobile devices has been launched. Four years later, and the platform has an estimated 35 million users worldwide. But what happened to that social network, and did it ever achieve its full potential? I am of course talking about Foursquare, the social network that pioneered the…

Read More

Facebook limits Places to just one

So Facebook Places finally comes out of the closet. At first read it looks pretty good, and when you go to the iPhone app it stands proud in the middle of your phone screen. What it has over other location services such as Foursquare and Gowalla is an existing network of friends who are more…

Read More

The Foursquare gravy train

With Foursquare now topping two million users across the world, the location-based social network has launched its own online store, giving die hard fans the chance to buy Foursquare memorabilia. Products on offer include a mayor crown t-shirt, button badges and branded stickers. The new store is the latest in a series of attempts by…

Read More

Has Google lost its buzz??

Times they are a changin’, or so it seems. The powerhouse of the internet that is Google has a pretender to its crown. Facebook has managed to gain a level of momentum that could well see it take over as the most influential company on the web. It is the strength of the relationship that…

Read More