Find a candidate FAST, using social

Direct sourcing of candidates using social media. Forget branding for a moment if you can, this is not about candidate attraction nor is it about creating a pipeline, this is about filling a role you needed to fill last week and how to do it using social media! So, your hiring manager has sent you…

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Want your content to succeed on LinkedIn? Go visual

LinkedIn has gone visual. With the introduction of the feature a few months ago to allow companies to post presentations, images and videos on company page, LinkedIn is clearly embracing the shift towards visual content. We all know that LinkedIn is an effective social media network for B2B audiences, but how much? A recent study,…

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Social selling and the B2B decision maker

If you are familiar with Google ZMOT or just generally observant, you will know that the path to purchase for a consumer has dramatically changed with the influence of social and mobile technology.  However, consumers are people, people work in businesses, so of course there is a natural knock on effect as to the way…

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From student, to graduate, to employee via social

Students globally are social media nerds, they know all the acronyms and shortcuts to write blogs, postings and a whole lot more. So why are the youth of today so scared of virtual networking to further them in life? I spent a brief time working at Kingston University. I came across students that knew what…

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The arrival of the long awaited LinkedIn groups redesign

Despite the rising popularity of such LinkedIn features as the company page, the influencers section and the newsfeed, LinkedIn groups are one of the most popular features of the platform. Search for any industry, and you will find top groups with their membership in tens and even hundreds of thousands. However, since the introduction of…

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The curious case of the LinkedIn hashtag

    Ever since Chris Messina introduced the system of hashtagging to mircoblogging site Twitter in 2007 its popularity has grown to the point that it has been adopted by competing social media networks and has found a place in pop culture, with TV shows and music videos displaying the metadata tags. In February of…

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Social is growing, and so are we!

Yesterday, Indiana introduced herself to our lovely readers and explained a little of what her role involves. Namely fulfilling immediate future’s recruitment needs, from internships to senior positions, and making sure that the workforce is getting enough TLC! But she is not the only new member of the team. In fact, immediate future will soon…

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Why summer is a good time to reassess your social media presence

With the sunny weather dominating London’s climate for the last couple of weeks, the social media world has somewhat quietened. For many people this is a time of holidays, parks, ice cream, beaches, festivals, BBQs and generally taking a rest from the constant flow of data that surrounds our culture. Group activity on LinkedIn reflects…

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