Trends are fickle things. They can come from nothing and be the hot new thing to post on social media. On TikTok, we see this more now than ever with different sounds or dancers for users to use or copy. The trend we will be focusing on today is the use of sounds, specifically…
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Back before social media was even called social media, brands were part of the conversation. Whether it was on Myspace, Flickr, Blogs, Habbo Hotel or the plethora of message boards – marketing comms was experimenting with talking direct to the customer. Now, 20 years on, the world has move to a very different ecosystem of…
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Apple has recently released an update, iOS14, which is causing quite the stir with Facebook. If you’re an Apple user, then over the last few months, whenever you update or load a new app, you’ll have a popup notification asking if you are happy to share your data. Now, more than likely, you’ll have clicked…
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That title is a nod to Bo Burnham’s Inside, the comedian’s latest special on Netflix, in which he spends a hefty amount of time discussing the effects of social media. His song Welcome to the Internet covers how there’s a little bit of everything for everyone, good and bad, and that if you have even…
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Brands, we hear your plea… you want better engagement and higher conversions, right? What’s the secret [BBQ] sauce? It’s the consumer data. In social, there are billions of consumers chatting about everything under the sun, so you just need to listen, interpret the data and use it to create resonating content. Let’s take the example…
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Imitation is the best form of flattery – rarely is an idea fully formed at the start. The technical birthplace of wireless is in the Netherlands, where WaveLAN (an early form of the still nascent wireless networking standard) was introduced with the intent for use in cashier systems. Retail was one of the birthplaces…
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It’s that time of the week again – time for your social snapshot! We’ve got a round-up for all of the latest happenings on social media. So grab a coffee and get up to speed 👇🏼 Facebook announces new features for IWD With International Women’s Day coming up on the 8th of March Facebook has…
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Let’s get real, most of the content you’re scrolling through on social right now is BORING. Social feeds are a sea of pointless pictures, yawn-inducing infographics, and videos that would send an insomniac to sleep! BUT then… you’re stopped in your tracks by something stand-out, thumb-stopping, and exciting! Have you ever wondered what goes into…
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As we hurtle straight into January 2021 with the speed of a bunch of social media marketers who are just insanely grateful that 2020 is over, I know that time will be short to read lengthy blogs! So instead, here are my top recommendations for who to follow on Twitter, and some Podcasts that you…
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We’re just about ready to down tools and dive into the mince pies! BUT, before we do, we’ve got one last round up of the news, updates and announcements on social this past week. TikTok adds ‘Year in review’ In many ways, 2020 has been a year to forget, but there has been lots…
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