MH-22-Blog-Square

Superbowl 50 – Battle of the Brands 2016

Superbowl; The Olympic games of modern marketing and definitely a leading event in competitive and cutting edge digital marketing tactics. More than with any Superbowl before, brands were positioning their narrative across multiple channels (TV, Social; Twitter Snapchat, Instagram) on an increasingly active timeline, talking to different channels and audiences in different ways but being…

Read More

7 super social TV stats from the Superbowl

For those of you who don’t care for American Football you would be forgiven for thinking “what is all of the fuss about?”.  Simple answer – Social TV and advertising, it is certainly worth taking note!  Real-time conversations are shaping brands all of the time in social, some brands are trying to shape and provoke…

Read More