Dear Social Santa…

Dear Social Santa…

Writing a Christmas letter to Santa is not as easy as it sounds and it really could take you a while. What happens if you have forgotten something? Will he be able to read your hand-writing? Is the address written correctly? There are just too many things to worry about. But my main worry would…

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The best of xmasjumperday – social media celebrates

The best of #xmasjumperday – social media celebrates

Happy #xmasjumper day everyone.  In the IF offices this week we have already seen some fairly horrific Christmas jumpers and no doubt it’s similar in offices all over the land… According to Topsy, recently acquired by Apple, there have already been over 15,000 tweets across the 2 trending jumper day hastags.  Since we have tipped…

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Mirror Mirror on the wall…

Mirror, Mirror on the wall…

…who is the fairest of them all? That’s the answer that celebrities are trying to discover in the new craze that is sweeping through Hollywood. Celebs love a ‘selfie’. And a ‘belfie’ [whatever that is]. But what they love more is themselves. That’s why the new ‘Twitter Mirrors’ being installed at events such as the…

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Inspiring social media of 2013

Inspiring social media of 2013

As we approach the end of 2013, there have been endless articles on LinkedIn, Twitter, etc… listing the greatest social media meltdowns of 2013. Although they provide some valuable lessons on techniques to avoid in your social strategy, they also scaremonger a little. And the downside for marketers is they may stunt creativity for the…

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Telling your Christmas story

Telling your Christmas story

I don’t know if it is just me, but Christmas feels like it is FAST approaching. Excitement has been building since November and we are in full flow now. Christmas songs have been released, trees are up and some of us have already been social shopping. Once all your Christmas admin is done and dusted…

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3 things to learn from Apple buying Topsy

3 things to learn from Apple buying Topsy

This week it was announced that Apple has purchased social data analytics firm Topsy. A bit of a strange move on the surface,  but when you consider that Topsy Labs is one of few companies that have real-time access to the Twitter “firehose”, it may not be so strange. The concept of having this unprecedented…

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Twitter IPO stops blind social investing

Twitter IPO stops blind social investing

As most of us know, it’s been pretty hard to ignore, Twitter began trading in the New York Stock Exchange last week, November 7th, with an initial value of $26. Moving from being a private company into a public one has left people feeling divided about the topic. Some consider it a poor investment and…

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Do custom timelines spell the end of Twitter Lists

Do custom timelines spell the end of Twitter Lists?

Not to be outdone by updates from competitive platforms, Twitter announced its new custom timeline capabilities within TweetDeck. Now users can collect, organise and categorise related or relevant tweets into one new, seamless feed. In truth, it’s very much like Storify, which makes you wonder what they think of the development! But users may well rejoice…

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