Tis the season for Spooktacular festivities!

October 8, 2020

Are you like me? Do you enjoy, nay, LOVE, Halloween season? It is by far the most enjoyable season (don’t @ me, I *will* fight you!) I absolutely love seeing the amount of creativity that goes into costumes, make up and media. I mean, even coffee get’s the spooky makeover!

Well, hold on to your bones my wild boils and ghouls because Facebook Messenger is giving us some scare-tastic surprises this year!

Fan of the haunted house? They’ll be bringing to life their very own virtual version with specially created artwork and effects;

“Each week throughout the month of October you can hang out in a

different themed room of “Dr. Madhaus’s Halloween Mansion” with our

animated 360 backgrounds and AR effects found in the Messenger camera,

on video calls and in Messenger Rooms.”

Messenger are also giving us 360 backgrounds and AR filters that have been designed in partnership with Universal Pictures which include ICONIC characters such as Edward Scissorhands, Frankenstein, The Creature from the Black Lagoon and more.

Did someone say “stickers”? Don’t worry, Facebook has got you covered with this boo-tiful sticker pack

Now excuse me whilst I adorn myself in a Dracula-esque cape and join one of these virtual haunted houses!

Latest Posts

Social is increasingly about how content feels to the person on the other end (AKA Mood-based marketing). When you show up with a steady atmosphere (calm, confidence, small sparks of joy) people stick around and come back. And you can measure it properly: saves, meaningful comments, watch-time through key beats,…

Meta, the company behind Facebook, Instagram, and Threads, has announced a range of new advertising features during its annual Brand Building Summit. These updates are designed to give advertisers more ways to promote their products and services, particularly across Reels and Threads, as well as more control…

B2B marketing success in 2025 depends on trust, not just reach. Buyers use social to research, value authentic video, and trust thought leadership more than ads. This roadmap shows how to build belief with content mixes, creators, and social proof—because trust is the KPI that drives growth.