Twitter ads, now available in more territories than ever before

From Iceland to India, Twitter ads are open for business, and the global reach of its network of 100,000 active advertisers is about to get a whole lot larger! Although late in the game compared to other social networking giants, the event marks a substantial step forward for all digital marketers and businesses who need to advertise in countries that before now, were impossible to attain. In fact, only a mere 33 countries were “reachable”.

The story of Twitter’s ad platform began just 2 years ago, when promoted tweets were enabled in regions such as the US, UK, Canada and Ireland. Targeting ads to users beyond those territories proved non-existent. But, as Richard Alfonsi (VP Global Online Sales at Twitter) wrote in a recent blog, this wasn’t for long:

“Since we launched Twitter Ads for SMBs over two years ago, we’ve heard from our clients about how they’ve used our creative, measurement, and targeting tools to drive website clicks or conversions, leads, and app installs or re-engagements. And, with objective-based campaigns, reports, and pricing, it’s easier than ever for SMBs to drive results on Twitter while only paying for the actions that align with their marketing objectives.”

This announcement makes it clear to marketers that you can now promote your content on Twitter on a larger scale, to nearly any country in the world, in 15 languages ​​supported by the platform.

Latest Posts

B2B marketing success in 2025 depends on trust, not just reach. Buyers use social to research, value authentic video, and trust thought leadership more than ads. This roadmap shows how to build belief with content mixes, creators, and social proof—because trust is the KPI that drives growth.
Read More
Here we are, entering the “Mber” months, and we all know those are always busy months for marketing and design teams. Between new campaign launches, seasonal promotions, and the pressure to deliver standout visuals before the holidays, structuring your workflow becomes just as important as the creative work itself. This…
Read More
If you still think Reddit is the wild west of the internet, you’re already behind. For years Reddit sat on the sidelines of marketing plans, overlooked in favour of shinier platforms. Too messy, too unpredictable, too risky. And guess what, while brands looked away, audiences didn’t. They piled in. And…
Read More