Twitter will continue to go live with your mistakes

While there have been whispers of a Twitter editing feature, CEO Jack Dorsey has shut down rumours this week in an interview with Wired saying “please stop bothering us about this, please.”

Since its founding in 2006, Twitter users have been desperate for an editing featuring. Even the most successful marketers have made the common error of posting a typo, broken link or incorrect creative. And while Dorsey has teased editing functionality in the past, he’s since retracted his sentiments stating that “the answer is no.”

As a marketer, I would be eternally grateful for an editing option. However, I do agree with Dorsey’s reasoning in holding off on the feature. In the recent interview, he explains his decision saying “We started as an SMS, text message service. And as you all know, when you send a text, you can’t really take it back.” Moreover, he argues that while he understands the benefits of an editing feature, he simply has more priorities to tackle first.

We also need to ask ourselves if Twitter would have the same appeal if an editing feature were introduced. Some of the best news stories come from ‘since deleted’ tweets. Would the platform be as appealing if we weren’t one click away from sharing something we couldn’t take back?

Latest Posts

Are you mentally struggling in your workplace right now? Have you lost confidence, or is your self-esteem lower than normal? If this sounds like you, let's overcome these issues together with a few tips that may help with your creativity when creating content.
Read More
The demand for visually captivating video content is higher than ever. Marketers need to produce eye-catching visuals quickly and efficiently, fortunately, advancements in mobile technology have made this possible to happen from devices that fit in our pockets. In this realm CapCut has emerged as a game-changer, empowering marketers to…
Read More
Stay updated with the constantly evolving world of social media. Discover the latest highlights here: WhatsApp adds new status colours and fonts WhatsApp has introduced new creative features for its “Status” option, offering more ways to personalise your temporary updates.   Read more here. TikTok launches program to…
Read More