Understanding the Social Tech C-suite

June 27, 2019

This is one audience tech brands want to reach. The audience where 70% are the decision makers and the rest influence the purchase.

We took a look at who they are, what they talk about and what motivates them. And produced a report which digs into the detail to help brands understand what makes this audience unique, where they should spend their hard-earned marketing budgets and how to trigger interest that in-turn becomes the lead.

Request a copy now at https://po.st/dVLQP9

Latest Posts

Social media is where brands get seen, heard and remembered. But behind every post, reply, and campaign is a person juggling deadlines, algorithms and constant feedback. If we ignore the mental health of social media professionals, we risk burning out the very people who keep our brands visible. Social media…

Instagram has announced a significant change to how hashtags work on the platform, introducing a new limit of five hashtags per post. The update, which will be rolled out gradually, is part of Instagram’s ongoing efforts to reduce spam, improve content quality, and refine how people discover…

Reddit has quietly become one of the most useful places for B2B marketers to understand where real buying conversations are happening. But not by pretending to be ‘part of the community’. No, brands should not be joining subreddits to “spark discussion”.Thought leadership doesn’t really work anonymous forums – and the…