Social media: It’s all about the images!

Photography has become huge, with 10% of photos in the history of the world being taken in the last 12 months! But do you know how important photos are to your online presence?

Photographidemic: It

by klynnetrabue.
Explore more infographics like this one on the web’s largest information design community – Visually.

Not only are there millions of photos flying around online, but reports have shown that images have 94% more views than posts with no image. This is even more reason for businesses to take notice and react! Does your social media strategy focus on visual content?

More and more sites are putting visual content at the forefront, from Flickr, Facebook, Instragram, Pinterest and many more! And they’re not standing still…

  • On Monday Facebook launched a new group gallery feature, allowing galleries to have multiple contributors, for easier sharing of images. Find out more about this new feature here.
  • Also on Monday, Instragram said that they are focusing on a wider strategy, away from just filters. They have initially added a feature allowing you to straighten your photos, however, this is just the start on their strategy, focusing on more professional users who want to provide better quality images. Find out more here.

Need some inspiration? Take a look at a few of these examples of companies who are embracing visual content on social media:

Do you have a limited resource of images to use? Take a look here at a list of free sources!

Make sure your business is thinking about how to integrate visual content into your strategy. And let us know your experiences of using visual content for better engagement!

Latest Posts

You may have planning hats on for early 2024 – but before you put that plan in action to wind away the weeks before Christmas, read these 5 tips for your next B2B social campaign! Consider them as B2B social solutions. You may have caught our latest…
Read More
Staying updated on the ever-evolving social media world can be challenging. Here are the latest highlights: X announces the return of post deadlines X introduces the reinstatement of post headlines within in-stream link previews. In October, X made the decision to remove post headlines and preview text, altering how publications…
Read More
In Social Media, organic efforts can only take you so far. While they are vital, the secret sauce to elevate your brand's social presence lies in embracing the dynamic duo of organic and paid social ads. Why? Because the two work better together!
Read More