60 Second Social 24/04/17

April 24, 2017

This week’s #60secondsocial focuses in on the recent Facebook F8 Developer Conference with developers and businesses. Tune in to find out how Facebook’s taking ‘What’s on your mind?’ to a whole new level with their neural interface development, the addition of their new digital assistant ‘M’, and how Chatbots will revolutionise the way we use messenger, and organise our holidays!

Latest Posts

The era of UGC driving rumbles on – with LinkedIn now saying that content generated by individual profiles is proving more effective for B2B lead/sales generation than business pages. Yes, people buy from people so we can understand this logic. We’re more likely to engage with a personal post than…

You know what’s oddly cheering. Most brands have loads of proof that they’re worth buying. By proof I mean the specifics that make a claim believable when someone repeats it to a friend, or a colleague, or their partner on the sofa. Customer stories with detail. Before-and-after that feels properly…

If you work in social media, staying informed isn’t optional. It’s part of the job. Trends, platform changes, cultural moments, crises, memes, conversations, they all shape what we publish and how it’s received. Being aware of what’s happening in the world helps us create content that’s relevant, sensitive, and credible.