Social Snapshot – 27.03.19

March 27, 2019

We’re here for you with a roundup of interesting updates and tips from the fast-moving world of social media. Read on to catch up…

How can you drive more traffic from Instagram? https://po.st/6P3GJl

Given you can’t include clickable links in posts, what are the best ways to get users to land on your site as a result of posts? Avoid simply using the homepage link, for a start.

April 2019 lineup: Key dates for Twitter marketers https://po.st/0pAlab

We can’t believe it! April’s nearly here. For opportunities to engage with customers, could your brand tap into these key dates and conversations on Twitter?

Think a little more about those Instagram captions! https://po.st/vugf5w

Make no mistake, a caption to catch attention is as important as the great quality image you’re posting.

Getting social: how to make social media manageable https://po.st/VQfaLf

New to social? It can be daunting! And you don’t want to get blown away, thinking you need to do it ALL. Here are some tips on how to make it manageable!

Facebook is rolling out a dedicated gaming tab https://po.st/I4HnMM

As part of the recent design update, Facebook is bringing gaming to the main navigation bar.

Brands Can Now Add Instagram’s Poll Sticker to Instagram Stories Ads https://po.st/0gL82x

Hold up ✋ Don’t let those Insta-tappers slip through your fingers! Story stickers are a great way to get thumbs to stop and users to engage

Heard that the Facebook relevance score is dead? Here’s what you need to know https://po.st/6cxsdd

Finally, the platform is abandoning the mysterious single scoring approach and introducing three new metrics.

Latest Posts

Yep – it’s a 101 for finding out if your B2B social campaigns and content are delivering. Think you know it all? Think again. The sands of marketing are shifting…again. Aligning metrics and business objectives. Most B2B marketers can tell you the engagement rate. And they certainly know the level…

Meta has started rolling ads into Threads timelines globally from late January 2026. That’s the moment Threads stops being a side app and becomes a paid, recommendation-led public square. Threads has passed 400 million monthly active users, and Meta has put daily actives at around 150 million. The strategic implication for B2C and B2B is the same; distribution gets easier to buy, credibility gets harder to earn. Threads rewards coherence in public conversation, how you answer, how you sound, how specific you are. Treat it as a trust surface, because that’s where decisions get shaped now.

Feeds are getting tired of “perfect”. A lot of the most interesting work going into 2026 is reacting against hyper-digital polish with visuals that feel more handled: scanned textures, mismatched elements, collecting layouts, and deliberate “imperfections” that make the human hand visible again. That matters for social, because audiences clock…