Social Snapshot – 01.04.20

In the past couple of weeks, social media has become the go-to place to get news updates and entertainment for many. So of course, our favoured platforms are continuing to test out new features to keep their audiences engaged during this uncertain time. If you’ve missed out on the latest happenings in social recently, then keep reading…

Facebook Messenger tests auto-status

A new feature for Facebook Messenger may be in the works! The ‘Auto-status’ feature will give users the option, if switched on, to share with family and friends what they’re up to at any time.

Find out more here.

 

Instagram’s testing selfie stickers

Instagram has been found testing out a new feature for Stories, which allows users to overlay emojis with your own face. Yep, you will be the star of your Stories over and over again.

Find out more here.

 

Facebook’s adds ‘Experiments’ to ads

Facebook’s launched a new feature in ads manager called ‘Experiments’ which will help advertisers optimise ad performance and improve approaches.

Find out more here.

 

Facebook moves closer to AR enabled glasses

In a new deal with Plessey, Facebook moves closer to AR-enabled glasses – taking a step closer to its virtual reality ambitions.

Find out more here.

 

Pinterest launches “Today” tab to make trends more discoverable

Speeding up the launch of its “Today” feature, Pinterest now provides a tab where users can find out what is trending across the world and the Pinterest platform

Find out more here.

 

Join us next Wednesday for more updates on the latest social media news

Latest Posts

The way travellers plan and book trips has shifted dramatically and it’s reshaping how brands need to show up. For years, we thought about the customer journey as a funnel. Today, it’s nothing like that. Discovery is messy, fragmented, and often happens across half a dozen platforms before a traveller…
Read More
If you’re trying to grow your Instagram account, you’ve probably asked yourself: How often should I post? According to a recent study by Buffer, the simple answer is — the more, the better. Buffer, a social media management platform, analysed over 2 million posts from 100,000 Instagram accounts. They wanted…
Read More
Travel discovery has moved. People still “Google,” but the real decisions are being shaped by what they see and ask in social, and then resolved by AI assistants that summarise it all for them. It’s the era of social search and Ai discoverability. If your brand isn’t showing up clearly…
Read More