Social Snapshot 27.07.2022

TikTok launches captions around the world to generate subtitles to make content more accessible.

TikTok’s adding auto captions, providing another way to add text descriptions to your clips, appearing at the lower left-hand side of your screen.

Find out more here

Twitter’s new ‘Status’ feature may be released soon 👀

Twitter seems to be finishing up with a new label that people will be able to add to their Twitter, letting people tweet with status.

Find out more here

Instagram users call for the app to stop trying to be like TikTok 

CEO Mark Zuckerberg flagged coming changes in the approach to short content within user feeds, but users are less than satisfied with the new experience, with almost 100,000 of them signing a new Change.org petition calling for Instagram to go back to how it was.

Find out more here

Meta launches a new video series where they explore the coming opportunities for the Metaverse. 

Meta’s new series will look at how planning for the future will change the way that we connect, engage, create and more.

Find out more here

Latest Posts

The funnel still matters, but social runs it: brand gravity for familiarity, clean demand capture for speed, and AEO to show up in AI answers.
Read More
Instagram Rings is a new and exciting award that celebrates creators who take bold, creative risks and push the boundaries of content on the platform. Instead of focusing on follower counts or financial benchmarks, it honors originality, cultural impact, and the spirit of experimentation. Winners receive…
Read More
From Oasis-fuelled nostalgia to TikTok Shop, here’s how UK culture drives baskets. Build for durable shifts, ride bubbles wisely.
Read More