Social Snapshots 21.09.2022

Let’s take a look at the latest happening in the world of social media 👇🏻

TikTok introduces more ways to connect with its very own BeReal.

TikTok has launched a new time-based dual camera feature called TikTok Now.

Learn more here

Facebook reveals the launch of Reels API letting you share Reels from third parties.

Metta introduces reels API directly from a third party on Instagram.

Learn more here

Youtube’s newest tool automatically reformats ads when played on mobile.

Youtube’s newest feature automatically reformats landscape video ads into 9:16 when played on mobile.

Learn more here

TikTok introduces a new way to the ‘BookTok’ community.

TikTok partners with Penguin Random House letting customers tag books in their clips.

Learn more here

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Buyers are hunting answers, and social is deciding who they trust The short answer Mahoosive behaviour change for customers is already here. Search is being replaced by an answer layer, and social is feeding it. When Google’s AI Overviews show up, people click less, sessions end sooner, and your carefully-crafted…
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Social media is where brands get seen, heard and remembered. But behind every post, reply, and campaign is a person juggling deadlines, algorithms and constant feedback. If we ignore the mental health of social media professionals, we risk burning out the very people who keep our brands visible. Social media…
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Instagram has announced a significant change to how hashtags work on the platform, introducing a new limit of five hashtags per post. The update, which will be rolled out gradually, is part of Instagram’s ongoing efforts to reduce spam, improve content quality, and refine how people discover…
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