On an advanced panel discussion on Wednesday at OMS. I shall be discussing the role of brands in social media with Stefan Glaenzer – Chairman, Last.fm Philip Wilkinson – co-founder, Crowdstorm Russel Davies – Blogger & Marketer Full topic is: What is the role of brands when blogs, social networks and recommendation services are harnessing…Read More
We are launching research exclusively at the Online Marketing show this week. The study looks at the Interbrand top 100 global brands, to reveal which brands have the largest share of voice and the most positive conversations. The report measures brand mentions across blogs, social networks, video and photo sharing sites, social bookmarking and news…Read More
Trevor Cook and Lee Hopkins at the Corporate Engagement blog have just published their free (second edition) Social Media white paper. Updates on Second Life, Twitter and wikis and some new case study examples of Australian brands experimenting with social media.Great snapshot of the current social media space – a definite read.