AI… Stickers?

IG, AI, JKLMNOP… Kidding kidding, kinda.

Instagram is testing out the ability to generate AI custom stickers based on text prompts.

The idea is that people will be able to create these custom stickers using generative AI technology, making the stickers shareable within instagram as a way to boost engagement, whilst also using Instagrams in built tools.

A little sneaky peek at what this would look like in the app as seen by Alessandro Paluzzi;

An interesting idea and I’d be intrigued to see how these stickers actually turn out. Would it mean that social media stickers will all start looking the same? How detailed will you be able to go? And can *anyone* use this tool?

I’m sure we’ll be seeing many more AI tools for social media asset creation pop up soon, as is the case with TikTok’s AI avatars, which we wrote about recently.

Is this a trend that we’re perhaps getting sick of? It’s reminding me of the days of Facebooks profile photo overlays and frames.. remember when they were a thing?

I’m sure Zuckerberg will find ways of adopting even more AI generative tools into Meta.

And here is where I ask you, dear reader, what do *you* think about AI instagram stickers?

If you want to learn more about how AI is changing digital marketing, be sure to check out our report: ‘Social Media Reshaped: Unveiling the AI Marketing Revolution.’ Discover practical insights and strategies for harnessing AI’s power in social media management. Get ahead of the curve and access the report now to unlock the future of digital marketing!

Latest Posts

Creating polished, professional videos for social media doesn’t mean you need the latest camera or a studio setup: what really matters is how you shoot, edit, and present your videos. Let’s break down the essentials that will help your video content stand out and make an impact. Preparation Is Everything…
Read More
We’ve all been there – reeling off the results of our latest B2B marketing campaign with glee, while the recipient’s eyes glaze over. Whether it’s informing CFOs or CMOs of our latest success, we need to tailor our reporting accordingly and make them far more impactful. You may have seen…
Read More
Meta didn’t announce updates. It announced control. At NewFronts 2025, Meta rolled out tools, formats, and algorithms that signal one thing: it wants to own the attention economy from top to bottom. Discovery, distribution, and even your creative process. This isn’t just about more ad slots. It’s…
Read More