Meta weaving Threads

As you may have seen by now… (and the fact that it’s over 2M trending on Twitter…) Threads is live!

Unnnnnnfortunatley, it won’t be available to European users just yet due to data privacy rules, however, if you’re US or UK-based then you can jump on to an app store and download the app.

We’ve all noticed the current issues happening over on Twitter, from broken tweets, to ‘temporary’ limits on the social media platform. Twitter has become a biiiit of a dumpster fire. It’s no wonder most of us are looking for an alternative to migrate to.

We’ve had a bunch of apps over the past few months trying to entice us over – Mastodon, Hive Social, and Bluesky to name a few. So how will Meta’s “Threads” be any different?

Back in 2019, Meta tried (and failed) to launch “Threads” – which was a more DM-based app rather than a social media networking app. So what will make this current iteration of Threads different?

According to the early access guide;

  • You will be among the first to share on the app
  • You’ll receive a temporary profile badge on Instagram displaying a number based on when you joined
  • During early access, you’ll be able to interact with other top creators as well as Meta execs

Another point was made by Meta to the early access accounts:

“We encourage you to post once or twice a day during early access to get used to how the app works, and plan a specific post to share on 7/6 for the day of launch when the public joins. Save your best content for launch!”

Soooo this all seems very Twitter, and might be easier for most of us to move over to.

Are any of you looking forward to this app? Let’s just say I’ve signed up for the “pre-order” 👀

If you’d like to know more about immediate future and what we do, then why not give us a shout!

Alternatively, you can also follow us over on Threads 🤭

Latest Posts

The era of UGC driving rumbles on – with LinkedIn now saying that content generated by individual profiles is proving more effective for B2B lead/sales generation than business pages. Yes, people buy from people so we can understand this logic. We’re more likely to engage with a personal post than…
Read More
You know what’s oddly cheering. Most brands have loads of proof that they’re worth buying. By proof I mean the specifics that make a claim believable when someone repeats it to a friend, or a colleague, or their partner on the sofa. Customer stories with detail. Before-and-after that feels properly…
Read More
If you work in social media, staying informed isn’t optional. It’s part of the job. Trends, platform changes, cultural moments, crises, memes, conversations, they all shape what we publish and how it’s received. Being aware of what’s happening in the world helps us create content that’s relevant, sensitive, and credible.
Read More