Meta weaving Threads

As you may have seen by now… (and the fact that it’s over 2M trending on Twitter…) Threads is live!

Unnnnnnfortunatley, it won’t be available to European users just yet due to data privacy rules, however, if you’re US or UK-based then you can jump on to an app store and download the app.

We’ve all noticed the current issues happening over on Twitter, from broken tweets, to ‘temporary’ limits on the social media platform. Twitter has become a biiiit of a dumpster fire. It’s no wonder most of us are looking for an alternative to migrate to.

We’ve had a bunch of apps over the past few months trying to entice us over – Mastodon, Hive Social, and Bluesky to name a few. So how will Meta’s “Threads” be any different?

Back in 2019, Meta tried (and failed) to launch “Threads” – which was a more DM-based app rather than a social media networking app. So what will make this current iteration of Threads different?

According to the early access guide;

  • You will be among the first to share on the app
  • You’ll receive a temporary profile badge on Instagram displaying a number based on when you joined
  • During early access, you’ll be able to interact with other top creators as well as Meta execs

Another point was made by Meta to the early access accounts:

“We encourage you to post once or twice a day during early access to get used to how the app works, and plan a specific post to share on 7/6 for the day of launch when the public joins. Save your best content for launch!”

Soooo this all seems very Twitter, and might be easier for most of us to move over to.

Are any of you looking forward to this app? Let’s just say I’ve signed up for the “pre-order” 👀

If you’d like to know more about immediate future and what we do, then why not give us a shout!

Alternatively, you can also follow us over on Threads 🤭

Latest Posts

A high-ticket sports brand achieved approximately 6x ROAS. That is a fantastic paid social result. The real story is how it was achieved. For any DTC marketer, a 6x ROAS result commands attention. For a high-ticket sports brand, where purchase cycles are longer, consideration is higher and buyers are naturally…
Read More
In B2B social, employee advocacy should not be treated as a “nice to have”. It is one of the clearest opportunities for brands that want to build trust, extend reach, and create more meaningful conversations with the people they are trying to influence. When your people share content, algorithms push…
Read More
The social commerce system behind 6x ROAS A 6x ROAS on high-ticket sports equipment is an exceptional result. We saw this first-hand with Motocaddy, where a joined-up approach to social, paid activation and measurement delivered approximately 6x ROAS. With paid social ROAS for sporting goods brands often sitting between 2x…
Read More