Social Snapshot 06.07.2022

July 6, 2022

Social snapshot- Latest social media news

With so many social media news popping up every day, it can be hard to stay up to date. We’ve got you covered – take a look at the latest happening in the world of social media:

Twitter Tests New Bitmoji Integration to display as your profile image.

Twitter is working on allowing Snapchat Bitmoji to be used as an avatar

Find out more here

Instagram expands access to reel templates and new music recommendations.

Instagram added templates as an option to create reels from the main creation page, enabling users access to popular formats in the app.

Find out more here

Twitter launches branded likes to all advertisers in the US, UK & Japan.

Twitter is now expanding to businesses located in the UK, US, Saudi Arabia and Japan, allowing them access to these incredibly fun and interactive tweets.

Find out more here

Latest Posts

Yep – it’s a 101 for finding out if your B2B social campaigns and content are delivering. Think you know it all? Think again. The sands of marketing are shifting…again. Aligning metrics and business objectives. Most B2B marketers can tell you the engagement rate. And they certainly know the level…

Meta has started rolling ads into Threads timelines globally from late January 2026. That’s the moment Threads stops being a side app and becomes a paid, recommendation-led public square. Threads has passed 400 million monthly active users, and Meta has put daily actives at around 150 million. The strategic implication for B2C and B2B is the same; distribution gets easier to buy, credibility gets harder to earn. Threads rewards coherence in public conversation, how you answer, how you sound, how specific you are. Treat it as a trust surface, because that’s where decisions get shaped now.

Feeds are getting tired of “perfect”. A lot of the most interesting work going into 2026 is reacting against hyper-digital polish with visuals that feel more handled: scanned textures, mismatched elements, collecting layouts, and deliberate “imperfections” that make the human hand visible again. That matters for social, because audiences clock…