Social Snapshot – 12.02.20

Another news-filled week has passed, so here we are… bringing you a roundup of the best articles we just want to shout about. Stay with us and we’ll get you up to speed with the latest happenings in social in no time!

Instagram Stories may be getting a trimming tool.

Instagram is testing out a new tool for Stories, which allows users to trim their content and create picture-perfect Stories ✄

Find out more details here.

Looking to increase Facebook engagement?

Brands are always on the lookout for ways to increase their Facebook engagement. So, to help, Red Website Design has released an infographic detailing 8 ways to increase engagement.

Find out more details here.

 

Instagram adds ‘following’ categories.

Instagram has updated the way you view your followers by launching categories – separating followers into ‘most seen in feed’ and ‘least interacted with’, as well as ‘earliest’ or ‘latest’.

Find out more details here.

TikTok lands on desktop.

Calling all marketers   TikTok users can now upload content via desktop. So, if you haven’t been using it yet, maybe it’s time to start experimenting?

Find out more details here.

Instagram’s testing IGTV Ads.

If you didn’t see our blog yesterday, it’s definitely worth a read! Instagram has confirmed testing of a monetisation program on IGTV.

Find out more details here.

Latest Posts

We’ve all been there – reeling off the results of our latest B2B marketing campaign with glee, while the recipient’s eyes glaze over. Whether it’s informing CFOs or CMOs of our latest success, we need to tailor our reporting accordingly and make them far more impactful. You may have seen…
Read More
Meta didn’t announce updates. It announced control. At NewFronts 2025, Meta rolled out tools, formats, and algorithms that signal one thing: it wants to own the attention economy from top to bottom. Discovery, distribution, and even your creative process. This isn’t just about more ad slots. It’s…
Read More
We’ve all heard it — “digital works.” But if you’re still treating social media as an afterthought or a cherry on top of your marketing strategy, you’re likely missing the real opportunity that’s right in front of you. A key insight we took away from the recent FinTech Marketing Conference…
Read More