Social snapshot – 12.07.2023

Keeping up with the constantly changing social media landscape is challenging. Check out the latest social media headlines below:

More than 100 million members have already signed up for Threads

The social media world is all over the latest Meta app – Threads. Launched a week ago, the application rushed to 30 million sign-ups within 24 hours of release. Now, Threads has crossed the 100 million sign-ups, making it the quickest app to 100 million members.

Find out more here.

YouTube enables video title suggestions

The new title suggestions will appear below the title field within YouTube Studio. That’s a good opportunity to come up with more effective titles to draw viewers interest in.

Find out more here.

Twitter’s job listings feature is getting close to launch

Twitter’s new job listings are being rolled out to Verified Organizations in the app, with some businesses now able to post job openings direct to their Twitter profile.

Find out more here.

Reddit published a new guide to holiday campaign planning

Reddit has published a new guide to holiday campaign planning in the app, which provides a range of insights into product categories, planning tips, behavioural trends, and more.

Find out more here.

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Social is increasingly about how content feels to the person on the other end (AKA Mood-based marketing). When you show up with a steady atmosphere (calm, confidence, small sparks of joy) people stick around and come back. And you can measure it properly: saves, meaningful comments, watch-time through key beats,…
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Meta, the company behind Facebook, Instagram, and Threads, has announced a range of new advertising features during its annual Brand Building Summit. These updates are designed to give advertisers more ways to promote their products and services, particularly across Reels and Threads, as well as more control…
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