Social Snapshots 19.10.2022

October 19, 2022

The constant stream of fresh social media insights that appear daily can be challenging to follow. But we’ve got you covered! The newest social media news is here 💪🏻

TikTok partners with Linktree to provide creators with more referral links

TikTok announces a new partnership with Linktree, giving creators more control over their profiles.

Find out more here

Twitter’s test mention restrictions!

Twitter is testing an audience control option that will enable you to limit mentions, and stop people from motioning your handle.

Find out more here

Facebook has made branded content tags available to all creators

Creators can now use branded content tags on their organic Facebook reels

Find out more here

Pinterest’s new trends and measurement tools to help advertisers

Pinterest announces update which will help provide marketers with more insights and opportunities with the new API for conversion.

Find out more here

Want more?

Take a look at our previous Social Snapshot here

Latest Posts

B2B leads go cold when interest is captured before the buying group is ready to move. A form fill shows that someone acted, but it does not mean the decision is ready. Social keeps the commercial conversation alive by carrying proof, building trust and showing what buyers are researching before sales can see it.

Creative content on social media tends to fall into two camps: the stuff you actually remember, and the stuff you clicked on once… then instantly forgot. We’ve all experienced the second one. The extra dramatic hooks, the “OMG, this will TOTALLY change your life” claims, the slightly over-the-top thumbnails. It’s…

FMCG brands don’t need more hacks. They need to understand the behaviour behind the feed. This is my particular bugbear right now. The algorithm is only useful when you understand the people behind the signals. We get endless tips about timing, hooks, formats, posting frequency and “what the algorithm wants”,…