Social Snapshots 19.10.2022

October 19, 2022

The constant stream of fresh social media insights that appear daily can be challenging to follow. But we’ve got you covered! The newest social media news is here 💪🏻

TikTok partners with Linktree to provide creators with more referral links

TikTok announces a new partnership with Linktree, giving creators more control over their profiles.

Find out more here

Twitter’s test mention restrictions!

Twitter is testing an audience control option that will enable you to limit mentions, and stop people from motioning your handle.

Find out more here

Facebook has made branded content tags available to all creators

Creators can now use branded content tags on their organic Facebook reels

Find out more here

Pinterest’s new trends and measurement tools to help advertisers

Pinterest announces update which will help provide marketers with more insights and opportunities with the new API for conversion.

Find out more here

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Latest Posts

A high-ticket sports brand achieved approximately 6x ROAS. That is a fantastic paid social result. The real story is how it was achieved. For any DTC marketer, a 6x ROAS result commands attention. For a high-ticket sports brand, where purchase cycles are longer, consideration is higher and buyers are naturally…

In B2B social, employee advocacy should not be treated as a “nice to have”. It is one of the clearest opportunities for brands that want to build trust, extend reach, and create more meaningful conversations with the people they are trying to influence. When your people share content, algorithms push…

The social commerce system behind 6x ROAS A 6x ROAS on high-ticket sports equipment is an exceptional result. We saw this first-hand with Motocaddy, where a joined-up approach to social, paid activation and measurement delivered approximately 6x ROAS. With paid social ROAS for sporting goods brands often sitting between 2x…