Write Your Way to Better Social Media Results

Writing for social media ads might seem like a no-brainer, but there’s a lot more involved than you may think. Social media is a noisy landscape, and you can’t simply rely on your creative to get your audience’s attention – you need them to buy into what you’re selling (and saying). We’ve rounded up some…

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The audience you want versus the audience you have

‘The audience you want, versus the audience you have.’ It sounds like a jargon fuelled line you’d hear in a Harry Enfield comedic skit featuring the character of a cheesy marketing exec spewing lingo to make themselves look good. However, the ‘loadsamoney-esque’ dialogue is an important strategic facet of social media marketing and is key…

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Episode 21: Brands! Don’t get cancelled

  Ep 21: Brands! Don’t get cancelled Cancel culture has been around for almost two decades but, like most things, has accelerated in 2020. Businesses need to make sure they protect their reputation and adapt to changing audience behaviours. But where to start? We explore the things you need to think about to help you…

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200724_BL_It aint just about a hashtag

Episode 20: It ain’t just about the hashtag

  Ep 20: Serious Social – It ain’t just about the hashtag   If you’re after more know-how to break the social boring, subscribe now. Listen on Apple Podcasts Listen on Spotify RSS Feed   Full Transcript Welcome to the Serious Social podcast, created by the straight-talking social media experts at immediate future. Welcome to…

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