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Influencer marketing is NOT dead

You may have read about Essena O’Neill, the teenage online ‘influencer’ who recently deleted her social media accounts due to pressure to maintain the perfect image. Although she had hundreds of thousands of followers and various companies contacting her to market their products, the time and energy it was taking her to take the perfect…

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How To Find Your Customers On Instagram

So, you’re using Instagram to engage with your audience and share valuable content? Whilst this is a great use of the tool, there will be many customers who have not seen your marketing efforts and are not aware of your account. How can they be found amongst the millions of people using the photo sharing…

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Upload your edited video to Vine in 4 easy steps!

Today I am going to show you how you can take your pre-made video content on your desktop computer and turn it into a Vine in 4 easy steps. Of course the real first step is producing some really top quality video content, but here’s some I borrowed earlier – Create some fantastic video content.*…

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pinned real time

How brands will benefit from Twitter’s makeover

You may or may not have read countless articles, suspiciously pointing the finger at Twitter’s re-design and how it closely matches the appearance of another popular social network. Or you’ve logged into your account and have been taken aback by an enormous cover photo. Yes Twitter has had an image overhaul, so pay attention as…

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Debating where social sits at #SMWLDN

  On Wednesday evening, I attended a Social Media Week session, ‘The Good, The Bad and The Ugly’. Check out the snap of immediate future‘s Pete looking pretty and enjoying a beverage out of his #SMWLDN cup! As much as I enjoyed the case studies that the panel critiqued and applauded, for me, the session…

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