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Social Snapshot – 06.05.20

As we’re all suffering lockdown fatigue, the social platforms are pushing on with new features to beat the isolation. A look at Q1 earnings, explains why there is a dash to create even more compelling reasons to stay on social. After all, there are more people spending more time on social now than ever before.…

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How the Arts are Utilising Social

In these times of social distancing and isolation, everyone is being affected in some way. Today, I’m exploring how coronavirus has affected artists.    Many freelancers have had projects dropped but many have found ways to make the most of a bad situation. Despite ECCC (Emerald City Comic Con) postponing their event, they have been sharing vendors…

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“Fleets” by Twitter

Here we go, another “stories” mode on a different social media platform!  This time, Twitter are testing the waters with something called “Fleets”, which they are assuring us is not totally like IG Stories;   I know what you're thinking: “THIS SOUNDS A LOT LIKE STORIES!”. Yes, there are many similarities with the Stories format…

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Hey TikTok… Byte me.

It’s official, Byte has launched! What’s Byte? Well, remember Vine, the video-sharing app which specialised in a 6-second looping format? The one that Twitter bought and then shut down to cut costs because hosting video is costly? Thereby counting themselves out a tonne of cash which TikTok is now enjoying? Yes… Byte is essentially Vine…

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