Social snapshot – 09.08.2023

Keeping up with the constantly changing social media landscape is challenging. Check out the latest social media headlines below:

WhatsApp ads screensharing on video calls

WhatsApp has added another element to its video calling option, with screen sharing now available in the app.

Find out more here.

X members are enabled to participate in Spaces Streams

X users can now send a request to speak via the desktop version of the platform, providing another way to link into the Spaces experience.

Find out more here.

Meta continues to add more Threads features

After racing to 100 million sign-ups in a record amount of time, Threads is currently in the process of rolling out a new section where you can view your liked Threads. This way you can find content that you’ve previously engaged with. The latest platform is also working on new notification control options, providing another way to manage your app experience.

Find out more here.

X introduces new ad formats

As X has been working to improve the relevance of the ads displayed in your feed, the platform has updated their ad format making promotions look even more like regular posts.  

Find out more here.

Latest Posts

With B2B sales funnel focusses being so ABM orientated, how do marketing teams transfer this into social? Is LinkedIn the only answer? Maybe…but in some cases – maybe not. Firstly – let’s address the elephant in the room. It feels like there’s a real cost-pinch when it comes to marketing…
Read More
Social is scary enough: October’s frights that unlock Q4 growth I was going to write a Halloween screamer. But honestly, social is terrifying on a normal week, even when you’re not under pressure for Q4 growth. Algorithms lurch like zombies. AI keeps creeping around in corners. So, before I ham…
Read More
It seems Meta has done it again – taking inspiration from TikTok and adding another new feature to Instagram. This time, it’s something many of us have probably wished for: a Watch History tool. Late last week, Instagram’s boss, Adam Mosseri, announced that users will now be…
Read More