IF Blog Best of… August ‘15

August is gone with the wind. With it go Notting Hill Festival, Reading 2015, V Fest, National Burger Day and summer.

Relive the glory days of balmy summer evenings, sizzling barbeques and 30+ degree weather (sort of) by having a read through our top five IF blogs for August.

No. 5 – Upload your edited video to Vine in 4 easy steps!

When it comes to handy how-tos it doesn’t get much better than this. With more tools than a contractor’s transit van, this step-by-step guide will allow you to repurpose video content like a pro.

No. 4 – A step closer to a truly ‘World Wide Web’

Mark Zuckerberg (‘The Big Z’ to his friends), has a dream. In it every man, woman and child has access to the internet, thus granting them access to jobs, knowledge, opportunities and cat memes.

But what about people living in areas with no internet infrastructure? Well, thanks to The Big Z and his Internet.org project, we now have drones for that…

No. 3 – Should Google buy Twitter?

Provocative title! We had you at ‘hello’ right? Long and the short of it is yes, there are a lot of reasons that make a lot of sense as to why Google should buy Twitter.

But seeing as we’re not into spoilers, you’ll have to click through to read for yourself 😉

No. 2 – To Bae, or not to Bae. The importance of dialect in social conversation.

Absolute cracker of a post. Video content, graphs about written laughter, maps depicting the frequency of certain new slang words across the US, this post has it all.

If you’ve ever wondered what “on fleek”, “turn up” or “bae” mean or why brands should stop trying to “make fetch happen”, this post will illuminate yo’ ass.

No. 1 – [SFX: Trumpet fanfare] 10 steps to avoid a Tinder style meltdown

Handing the control of your social channels to a junior on your team is like giving a kid a box of matches in a dynamite factory. Whether that’s what happened in the case of Tinder or not we’ll never know but the result was equally as cataclysmic.

You do NOT want this to happen to your brand. Ever. Which is probably why this post pipped the top spot for August. Have a read, mentally click save, share it with everyone you know and blue-tack a print out onto your community manager’s monitor.

Latest Posts

Design and disability are so often discussed in terms of basic “accommodation” and “access,” yet my visit to the V&A’s Design and Disability exhibition completely shifted that perspective. Rather than framing disability as an issue to be fixed, the exhibition presents it as a culture, a rich set of identities, and a radical design force shaping practice from the 1940s right up to today.
Read More
Lurkers are your biggest audience and they’re deciding in silence. They watch in feeds, sanity-check you in comments, communities and reviews, then repeat whatever proof is easiest to quote internally. That’s why social feels harder, it’s no longer a click machine, it’s an answer surface. Ofcom shows AI summaries are now common in search results, and YouTube remains the UK’s biggest social utility by reach and time spent. If your story is inconsistent, your evidence is scattered, or your customer proof is buried, lurkers can’t do the job of trusting you for you.
Read More
Pinterest has rolled out a brand-new Media Planner inside its advertising tools, and it’s designed to make planning and managing Pin campaigns a whole lot simpler. In short? It gives you a clearer view of what you’re running, who you’re targeting, and what results you can expect…
Read More