You may have noticed that we’ve been had a very retail focused week here!  As a leading social media agency we’re particularly interested in how social is changing the way we shop. Given this focus, here’s…

  Developing brand loyalty and encouraging repeat sales is a challenge for online retailers, particularly in an increasingly competitive and crowded marketplace. With the ability to move between retailers at the click of a mouse and with a multitude of comparison sites for the savvy shopper, encouraging brand loyalty can…

Today we are launching our report on social shopping and its impact on consumer behaviour. Online retail has traditionally been characterised by price-driven sales and purchase-driven consumers. The focus, for retailers, has been on engaging the…