Social Excellence should be your 2021 marketing goal

It won’t surprise you to hear that an unprecedented number of brands adopted social media marketing in 2020. The ongoing COVID challenge forced many to do things differently and in many cases doing things they have not done before. Regular viewers of our Serious Social Live videos or regular readers of our blog will know…

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CEB20_Blog-Square-2021

Let’s Get Tagging

      Who doesn’t love a bit product tagging? Especially if you’re a business or creator. The process makes it so much easier for us, as consumers, to buy what we see in a post.   The latest company to jump on this, is none other than YouTube – WHY did it take them…

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Collaboration is key in social

For many people working outside of our industry, social media marketing seems easy. Wrong. What they don’t know is how much effort and hard work goes on behind the scenes. And it’s not just down to one person. To be successful in social media marketing, you need to collaborate – you have to be social to be successful…

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