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Make a date with LinkedIn

LinkedIn is playing catch-up again and has announced the new facility to create and manage events on the channel… finally! The functionality promises to allow us to “create private events, event update notifications, search filters to invite the right attendees”, and you can find it in the “Community” panel.            …

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Instagram “Create Mode”?

  Instagram has started rolling out a new format for Stories called “Create Mode” which will make all of its tools easier to access and apply.   The current highlight of this mode is the “On This Day” option, similar to Facebook’s ‘Memories’. The feature will show users a post that was posted on that…

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Social Snapshot – 09.10.19

Another week has passed and my, what a week it has been! We love staying up to date with the latest happenings in social, and we’re sure you do too. That’s why we’ve rounded up the best articles from the past week we just have to shout about…   Instagram updates its Stories camera with…

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Why Brand is Important for B2B

In B2B marketing, it can be tempting to rinse and reuse marketing strategies that target decision-makers and upsell your offering. However, like the social media landscape, no formula for success remains the same. Just like B2C marketing, we need to factor in changing audience behaviours and the ways we reach them. Here are some important…

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