Throughout 2020 and into 2021, social media has become more important than ever to stay in touch with people, find new trends and hobbies and keep up to date on current events. Brands had to thrive while undergoing rapid, unexpected digital transformation, and social marketers had to combat burnout as the volume of social…
Read More
“If you don’t know where you’ve come from, you don’t know where you’re going.” Of course, Maya Angelou’s famous quote was actually four lines of prose. The purpose of her abbreviated statement was clear though, respect and understand the past, to help you move to a better future. This is the essence of business networking. We would gather at events to explore…
Read More
Another week, another social snapshot. We know it can be hard to stay up to date with the social media news popping up every day. Stick with us as we take you closer to the world of social media and everything you need to know. Twitter experiments with new mention control Twitter is working…
Read More
That title is a nod to Bo Burnham’s Inside, the comedian’s latest special on Netflix, in which he spends a hefty amount of time discussing the effects of social media. His song Welcome to the Internet covers how there’s a little bit of everything for everyone, good and bad, and that if you have even…
Read More
Last week saw the launch of our Technology CMO Outlook Report. Alongside Copy House, we put the flesh on the bones of the normal benchmark reports and brought to you in-depth interviews from the CMOs of some of the biggest names in tech. On Friday, we were live with Kathryn Strachan, revealing some of the…
Read More
We can’t lie to you. As a social media agency filled with creatives, we are often faced with the hard truth that our creativity needs to live within the borders set by the social media platforms. And while we’re up for the challenge of making the most impactful creative possible using the dimensions given, we…
Read MoreAnother week, another Social Snapshot. It can be hard to stay up to date with the social media news popping up every day. But don’t worry, we’ve got you covered. Have a look at the latest happening in the world of social media through our social snapshot: Pinterest inspires users to show their…
Read More
Brands, we hear your plea… you want better engagement and higher conversions, right? What’s the secret [BBQ] sauce? It’s the consumer data. In social, there are billions of consumers chatting about everything under the sun, so you just need to listen, interpret the data and use it to create resonating content. Let’s take the example…
Read More
Social media is not a walk in the park. Any marketer can tell you that. There’s a lot of strategic thinking and planning that goes on behind the scenes (stating the obvious I know). But as brands continue to jump onto the social platforms, and sometimes ALL the social platforms, we’re seeing and hearing of…
Read MoreAnother week, another Social Snapshot! We know it can be hard to stay up to date with the social media news popping up every day. Stick with us as we take you closer to the world of social media and everything you need to know. Instagram extends Reels ads After launching Reels ads in…
Read More