brands Immediate Future

Episode 80: Serious Social — No More Cookies

How will Google’s decision to phase out third-party cookies reshape the future of digital marketing? Marketers face new challenges and opportunities. Let’s talk about the impact of this shift on social media marketing, the complexities of targeting and tracking data, and the broader implications of the California Consumer Privacy Act…

B2B Influencers 101

Influencer marketing is not just for B2C brands! B2B companies are increasingly recognising the power of influencers to drive awareness, generate leads, and establish industry authority. However, choosing the right B2B influencers requires a different approach compared to B2C. Here’s how you can identify and select the best B2B influencers…

Social Snapshot — 14.08.2024

Curious about the latest buzz in social media this week? Dive into today’s Social Snapshot to catch up on all the must-know updates and key moments you might have missed. Let’s jump right in! TikTok Messaging TikTok is upping its direct messaging game with new features like video…

Social snapshot – 07.08.2024

It’s time for another social snapshot! Each week, we share the freshest updates from social media to keep you in the know.

Back to old school social

Social media has changed a lot since its early days. While the platforms and tools have evolved, the core principles of engaging with audiences and delivering meaningful content remain the same. We did a podcast on the social media evolution, and today we’re diving into some key insights on…

The Power of Pinterest for B2B

When most people think of Pinterest, they picture fashion tips, DIY crafts, mouth-watering recipes, or home décor ideas. But what if I told you that Pinterest is also a treasure trove for B2B marketers? With over 500 million monthly active users constantly seeking ideas and solutions, this…

Episode 79: Serious Social -Growth on Fire: B2B Ignite

Welcome to the Growth on Fire podcast! Katy Howell, is joined by Tejal Patel previously from Cisco, Microsoft and Nokia; and Scott Stockwell previously from IBM and PwC, two industry experts who will share their takeaways from the big B2B event of the year: B2B Ignite. If you’re a B2B…

Dive Into Summer SPARK Sessions

Summer is finally here, and it’s time to kickstart your marketing efforts with a bang and sail through the rest of the year! Welcome aboard the Summer SPARK Sessions on Serious Social, where we’re looking back at some of our best podcasts plus exploring new…

Pay-to-play – B2B’s organic social challenge

They say that every 5 seconds, a CXO of a B2B brand somewhere in the world is asking the marketing team if they can make a company’s organic social post ‘go viral’. You can almost feel the dread – the heart-sinking feeling. “I’ll see what I can do” basically means,…

Hot Design Summer

Yes, summer is here already, and we did not even realise it, so better later than never let’s have a look at this summer’s social media design trends that will help your brand to ride the wave. 1. Vibrant Flat Colours Summer is synonymous with bright, lively colours, but this…

SOCIAL SNAPSHOT — 26.06.2024

Prepare yourself for another social media snapshot! Weekly, we summarise the newest developments in social media to ensure you stay informed. Let’s dive right into the key highlights 👇 What’s Whee? TikTok is expanding its app portfolio with Whee, a private image-sharing platform for close friends, contrasting with its broader…

Avoid these 3 mistakes when growing YouTube subscribers

We get it: growing your YouTube subscriber base can be challenging, and taking shortcuts is tempting. But here’s the reality: quick fixes won’t pay off in the long run. The top YouTube creators aren’t wasting their time and money on shady growth schemes. They’re focused on creating fantastic videos and…

It’s Time for an Ad Break

Instagram is toying with the idea of video ads that you can’t skip. Much like YouTube’s ads, these Insta ads come with a timer, ticking away the seconds until you can get back to your scrolling.

Social Media Makeover Magic

Why settle for the ordinary when you can achieve the extraordinary? Forget about those cookie-cutter social media approaches—one size certainly does not fit all. Start looking deeper into the data to unlock insights that elevate your social media presence from mundane to ✨magical✨. The future is immediate, and speed is…

Top 10 Tactics for Brand Restoration

While social media platforms offer unparalleled reach and engagement, they also expose companies to the scrutiny of a sometimes very unforgiving global audience. What happens when a brand’s reputation takes a hit? Let’s explore simple strategies for brand restoration in 10 easy steps. Start with Honesty: Brands are like relationships;…

Social Snapshot — 15.05.2024

Get ready for our latest social snapshot! Each week, we gather the freshest updates from social media to keep you in the loop. Let’s jump straight into the highlights 👇 New TikTok Guide for Beauty Brands 💄 TikTok’s new guide for beauty brands offers essential tips to boost your presence…

Gradients Everywhere

As we are well into spring 2024, one trend that has been making waves since the beginning of the year up until now is 3D gradients. You may have noticed the subtle yet impactful shift in design across various social media platforms, since the restyling of the Instagram logo in…

Navigating Fintech in 2024 with social media

It’s 2024, and the world of Fintech is buzzing with new trends, insights, and challenges. As the Fintech B2B marketing conference revealed, social media is at the heart of Fintech marketing, offering brands a platform to connect with audiences in genuine ways. Let’s dive into the key takeaways from the…

Fintech and social media: trends, strategies, and best practices for 2024

Insight from the Fintech B2B Marketing conference 2024

Unleashing the Power of Motion Graphics

Alright folks, let's dive into the world of social media wizardry and explore a game-changer: motion graphics.

TikTok Tactics to Brighten Your Brand

As the days get longer and the sun shines brighter, more and more brands are hopping on the TikTok train—and they’re starting to nail it. Finally, brands are cracking the code on how to connect with their audience in a relatable way. But are your ads also hitting the mark?…

Temperatures are rising it’s Heat-mapping Season

As we step into spring 2024, the winds of change are blowing across the landscape of social media marketing. One trend, in particular, is making a bold resurgence from the archives of the 90s: heat-mapping. This nostalgic yet contemporary approach to design is transforming social media graphics into colourful canvases…

Social snapshot – 10.04.2024

Keep up with the dynamic world of social media changes. Discover the latest updates and highlights right at your fingertips. YouTube launches new shopping tools and affiliate opportunities. YouTube introduces Shopping Collections provides creators with a novel method to assemble products from preferred brands, including…

The 7 Deadly Sins of Social Media

In social media marketing, relationships are everything. But what happens when consumers start to sour? A new report exposes the seven deadly sins that brands commit on social media that can tarnish reputations, drive away customers, and ultimately lead to the downfall of even the mightiest…

8 ways to keep your Facebook fans hooked

One of the toughest hurdles for brands isn’t just gaining new likes or followers—it’s keeping their existing audience engaged on Facebook. But fear not! There are savvy tactics you can employ to not only boost engagement but also foster a loyal and active fan base. Native Videos…

How To Master B2B Episodic Content

B2B brands are constantly seeking innovative ways to engage their audience and stand out amidst the digital noise. One powerful tool that has emerged victorious in impactful storytelling is episodic content. By unfolding narratives across multiple episodes, B2B brands can captivate their audience, foster deeper connections, and drive meaningful engagement.

90’s 90’s 90’s The Gen Obsession

Nostalgia On Trend Remember the era when pixels ruled screens? With today’s high-res images and digital, out-of-this-world AI smoothness, a swing back to the comfortable imperfection of the glitch can be reassuring for millennials seeking their childhood vibe or Gen X looking back at their ‘youth’ years loving this style.

Defining Target Persona: The Key to Marketing Success

The concept of target personas is fundamental in today’s marketing landscape, but it’s more than just a buzzword. With 93% of companies exceeding lead and revenue goals through effective customer segmentation, it’s essential to understand your target personas. This blog delves into the steps you should take to define and…

Riding the TikTok Wave: An Inside Look at the Latest Trends

TikTok leads the way in setting trends and shaping how we interact, connect, and share. We’ll dive into the latest TikTok Trends Report to explore trends that reshape the platform, giving you a sneak peek into what makes TikTok the hub of creativity, entertainment, and building connections.

Cosy Culture Content

Cosy culture is having a profound impact on society. The desire for comfort, warmth, and connection has revolutionised the way content is consumed. Let’s unravel the significance of cosy culture in social media, why it’s so popular, and how to infuse our feeds with everything cosy. Understanding Cosy Culture Cosy…

Social snapshot – 06.03.24

Get ready for another social snapshot! Each week, we recap the latest social media updates to keep you informed. Let’s jump straight into the highlights:

A day in the life of a social media manager

“So you just get paid to make TikToks???” No, I don’t. I get paid to scroll TikTok… Just kidding. But what does a typical day for a Social Media Manager look like? Here we go Get to work (WFH desk or office desk) and open my…

Let your brand shine on TikTok

Explore how brands can harness TikTok's power to unleash creativity, engage audiences, and elevate their online presence.

AI tools – social media under threat?

Generative AI is encroaching on all forms of social media – whether it’s post creation tools, text and image creators or chatbots – the very face of social media as we know it is transforming and may never be the same again. For better or for worse? The debate rages…

Botanica Style, Not Just Flowers

Why, When, Where, all at once Botanica is the trend of response to a world increasingly shaped by technology, seeking to reconnect individuals with the beauty of the environment. Ok you may have seen this before, in the early 2000’s, but it is now back and it’s here to stay.

Exploring Valentine’s: Trends & Insights

Valentine’s Day is not just about love; it’s also a crucial moment for brands to connect with their audience in meaningful ways. By looking into the latest social listening data from Brandwatch, we uncover nuanced insights around Valentine’s Day trends and provide actionable recommendations to elevate your social media strategy.

Guardians of Authenticity

Success today is often measured by likes, shares, and followers—and it’s easy for brands to become fixated on primary Key Performance Indicators (KPIs). While these metrics are undeniably crucial, adopting a holistic approach demands a delicate balance. This is where Counter KPIs come into play, serving as invaluable safeguards against…

FinTech Marketing 2024: Where is social heading?

For companies within FinTech, the progression of AI has put brands at a crossroads heading into 2024. Research by FinTech Marketing has uncovered some interesting themes that may develop this year – with brand building, value proposition and personalisation key focusses for FinTech B2B companies, alongside growing…

Super Bowl on Social

If you’re anything like me, you’ll know of the Super Bowl, but never actually knew what it was for specifically. I may or may not have had to google what sport it was related to yesterday morning… Regardless, I’ve never watched the sporting event for the Super Bowl. But I…

Capturing amazing vibes with Vintage Cameras and lo-fi content

What’s in your bag? It better be a mini digicam… extra points if it’s a fun colour! Over the last year we can see that Gen Z have taken a liking to vintage digital cameras. Between our cult obsession with Mean Girls, low rise jeans and paparazzi style content, creating…

AI Beyond Reality

The Dystopian Aesthetics of AI-Generated Art in Social Media Marketing In the ever-evolving landscape of social media marketing, staying ahead of the curve is crucial for grabbing the attention of today’s scrolling-savvy audience. A recent trend that has taken the digital marketing realm by storm is the use of AI-generated…

Navigating the Storm: Crisis Management in the Age of Social Media

In an era dominated by digital conversations and online interactions, the power of words has never been more significant. Social media, with its billions of daily users, provides a platform for individuals to voice their opinions and thoughts. However, the impact of these words, especially when expressing dissatisfaction, can spread…

Impressions Matter: Captivating Visuals

In today’s fast-paced digital landscape, where our attention spans have dwindled to less than that of a goldfish (yes, you read that right!), making a lasting impression is crucial. But how do you captivate your audience from the get-go? It’s all about creating visuals that demand attention, leaving viewers in…

Lead generation barriers in 2024

Business to business relies heavily on lead generation via social – but is 2024 set to become a year of serious challenges for companies driving this activity? Brands may need to pivot to new techniques to make its effectiveness optimal. Barriers to lead generation include: Cookie selection from users limiting…

Always On: Influencer strategy

Last week, we attended the Brandwatch: London Masterclass, where we listened to panels and talks from leading brands, social media platforms (TikTok & Meta), and Brandwatch themselves, about what the future holds in digital marketing. One of the panels was Leveraging Influencers for a Bigger Impact…

Social Media Snackonomics

Ready to spice up your snackonomics game? We’re about to unravel the scrumptious mysteries hidden in the latest market data. In the ever-evolving world of social media, understanding these numbers is like finding the perfect dip for your crisps – crucial for an unbeatable snacking experience. Grab…

SOCIAL SNAPSHOT – 17.01.2024

Welcome to your weekly snapshots! Staying in tune with the ever-evolving world of social platforms is no small feat. Let’s dive into the latest highlights: TikTok announces their new Certified Creator Program Graduates Are you interested in collaborating with a TikTok creator to enhance your in-app promotions in 2024? Well,…

Plant the seed of green trust

Building Trust in the Social Media Garden Whether you’re a start-up or a seasoned player, weaving sustainability into your online presence is key to turning followers into dedicated customers. Sustainability isn’t just a buzzword, it’s not just a trend; it’s a resonance with the values of the users scrolling through…

Success Explored: The Vital Role of Consumer Insights

In today’s ever-changing marketing landscape, reaching and resonating with audiences poses a significant challenge for brands. Understanding the desires and needs of your audience has become increasingly critical in crafting a marketing campaign that genuinely connects. This is where consumer insights play a pivotal role in shaping a successful marketing…

5 ways to boost your TikTok marketing this year

In 2023, TikTok solidified its position as a leading entertainment provider with over a billion users engaging in clips, music discovery, and trend insights. While TikTok’s expanded eCommerce listings have yet to gain traction, data suggests untapped potential for brands. Today, we’re looking at five tips for a successful TikTok…

Peach Fuzzy Feelings

Step into the enchanting world of colour as Pantone unveiled its mesmerising choice for the Colour of the Year back in December – none other than the sublime Peach Fuzz! Picture a velvety, gentle peach tone that goes beyond the visual to embrace your mind, body,…

2024 for social media – brace for impact!

New social platforms and AI advancements are set to transform how we use social media. 2024 will be the year we see the lines between reality and AI blurred and the push for transparency receiving greater support than ever – while the desire for greater authenticity from brands and their…

Social Snapshot – 20.12.2023

Your Social Snapshot Awaits! Uncover what you might have overlooked in the fast-paced world of social media. Control Visibility: Instagram Rolls Out Option to Prevent Profile Image Expansion Instagram has introduced a fresh feature allowing users to prevent visitors from enlarging their profile picture. This option aims to curb unwanted…

B2B lead gen campaigns: is social the answer?

While B2B brands continue to push for leads by any means necessary, LinkedIn’s lead gen forms are more popular than ever. Great for the platform – but for the brands using it, and their audience, it could be doing more harm than good. We’re all aware of what signing up…

Short Form, Big Impact: YouTube Shorts

In the ever-evolving world of digital marketing, B2B marketers are constantly on the lookout for innovative strategies to captivate their audience and drive meaningful engagement. One avenue gaining increasing attention is the use of YouTube Shorts—a feature that brings a dynamic twist to the conventional video content game. Let’s delve…

Social Snapshot — 13.12.2023

It’s that time again! Discover another social snapshot of what you might have overlooked this week in the fast-paced world of social media 👇 Next-Level Analytics: LinkedIn Introduces PEDAL Exciting news from LinkedIn! Introducing PEDAL – the Privacy Enhanced Data Analytics Layer. Now, you can supercharge…

Data to Insight: The Persona-driven Marketing Approach

In the dynamic landscape of digital marketing, precision targeting is not just an optional extra; it’s a must. The most recent data reveals that an impressive 93% of companies surpassing their lead and revenue goals attribute their success to the strategic segmentation of customers through buyer personas.

Diversity in social media marketing: key to brand growth

The Latest Sprout Social study reveals that 66% of people lean towards brands that champion diversity. This isn’t just about ticking boxes; it’s about brands reflecting the real faces of their audience. It’s about narratives that resonate, about the authentic connections that arise when a brand’s social media presence mirrors…

Captivating Christmas Campaigns

I found myself utterly unable to resist the temptation of curating a rollicking list featuring the absolute crackers that the Christmas ads of 2023 have generously bestowed upon us. It’s the time of year when brands don their festive finery, roll out the proverbial red carpet, and treat us to…

Social Snapshot — 22.11.2023

It’s time for another social snapshot! Find out what you may have recently missed in the fast-paced world of social media: LinkedIn’s Collaborative Articles Gain Momentum as Fastest-Growing Traffic Driver LinkedIn’s Collaborative Articles, launched in March, have become the platform’s fastest-growing traffic driver, with a 74% month-over-month increase in readership.

Social Media 101

Close your eyes and imagine a scenario where your social media content not only captures attention but also forms a lasting connection with your audience… ✨ Sounds dreamy, doesn’t it? We can all agree that creating memorable content is not that easy. In this blog, I delve into the ever-evolving…

EPISODE 76: SERIOUS SOCIAL – No Fluff, Just Stuff: Inside a Winning B2B Social Campaign

Fed up with lacklustre ROI on your B2B social campaigns? You’re not alone. A whopping 50% of B2B marketers struggle to measure the ROI of their lead and demand gen efforts. Time to change the game. In “No Fluff, Just Stuff,” we’re not just talking theories; we’re revealing the nuts and…

Festive Food & Drink Trends: Mastering Social Media Marketing in Q5

As the festive bells jingle closer, it’s paramount to sharpen your focus on Q5 – the pivotal marketing quarter where opportunity and challenge coalesce. Understanding the pulse of social media during this period is not just beneficial; it’s business-critical. Why This Report Is Your Festive Compass: Consumer Engagement Soars: With…

Is your brand ready for Christmas?

November may be on the calendar, but in the digital world, Christmas is already here. It’s the most wonderful time of the year for marketers (😉), and it’s time to ensure your social media strategy is packed and ready for the holiday ride. Getting your brand’s social media ready for…

Social Lowdown: Top Updates

Staying ahead of the curve with social media updates involves a lot of looking, searching and checking. Pretty time-consuming to be honest. But not for you, because I’ve done it for you. You’re welcome. Let’s get started Instagram Instagram is testing and slowly rolling out a new…

Best of Halloween 2023

Today’s blog promises to be a treat as we delve into some of the most captivating Halloween marketing campaigns that brands have rolled out this year. Halloween, being one of the most creatively inspiring seasons (I might be a little biased due to my love for Halloween), is the perfect…

Farewell to Pebble: A Twitter clone is shutting down

No company is immune to the challenges of the fast-paced tech world. As we approach the one-year milestone of Elon Musk’s transformation of Twitter into “X,” it’s time to reflect on the evolving landscape of social media and its impact on alternative platforms. The crowded field of Twitter-like platforms will…

Brand Reputation Management with AI

In today’s digital age, where brand reputation can either make or break a company, marketers are facing an increasingly complex challenge. The rise of social media has given consumers an unprecedented voice, and a single tweet or post can have a profound impact on a brand’s reputation. In this comprehensive…

Top 10 Rockstar Tips for Social Media Ads

Get ready to turn your social media ads into a real party! Social media advertising is more than just a promotional strategy; it’s an art form. It involves crafting tailored ads to reach specific target audiences on a wide variety of evolving social media platforms. Armed with insights such as…

Food Trends in Changing Times

In today’s rapidly evolving food landscape, staying ahead of the curve is critical for food and drink marketers. As consumer preferences shift, so must marketing strategies. To help you adapt effectively, we’ll explore key food trends backed by both secondary research and social listening data. This comprehensive guide will not…

Reliable Information on Social

If you want to find out some information, where do you look as a consumer? In days gone by, you’d find a book, but now it’s a quick Google search or a hop onto your preferred social media. Platforms like Reddit, Twitter/X or Facebook pages can sometimes have already made…

SOCIAL SNAPSHOT – 13.09.2023

Enter the world of Social Snapshot, your ultimate destination for staying informed about trending topics. Explore the latest social media updates and notable moments from the past week. Read all about it 📰👇 New Branded Content Library 🧰 LinkedIn has added a search feature for…

B2B for LinkedIn: the missing piece

Determining the ultimate formula for effective B2B social media success on LinkedIn remains a subject of debate – but a simplistic approach involving mere infusion of technical terminology into posts isn’t going to land. Ever. You might be sceptical, thinking, “Oh great, another blog advising me to…

Barbenheimer’s: Social Listening

Social Listening, Barbenheimer

TikTok’s Algorithm: Time To Turn it Off?

This month, TikTok announced that its users in the European Union will be given the option to turn off its well-loved AI algorithm to comply with EU rules. TikTok however, has stated that it currently has no plans to extend this option to the UK…which has…

Stop! Summer time: Stop-motion summer fun

This summer, our design team was set a challenge - to create a series of snappy company logo idents, to go out across our social feeds to coincide with our summer Friday afternoons off. They chose to use the magic of stop-motion to give these short animations a curious and organic feel.

Losing the Thread – reviewing Social Media Platforms

Have you heard of BlueSky? what about Mastodon? Threads? In today’s Blog we take a look at some of the emerging alternatives the are hope to steal the crown from Twitter as the leading social media platform.

Does X mark the spot?

I’m sure we’ve all seen by now, Elon Musk’s rebrand of Twitter to “X” – I wanted to take this opportunity to have a look at the good, the bad, and the ugly. Let’s start with… The Good. Is there? Taking such an iconic brand and changing it to something…

Storytelling social strategy strengthens sales supply line

Utilising nudge-nurture to garner leads via LinkedIn for Fujitsu Ireland The main goal for most B2B brands on social? Acquiring marketing-qualified leads (MQLs). But unfortunately for those brands, there’s no ‘set and forget’ paid social strategy that gets companies populating that all-important sales lead funnel. In fact, effective paid social…

Social media builds trust with B2B buyers

We know B2B social has merit – the cynical senior marketers have been put in their place – but why is it so successful and how does social, the somewhat chaotic media platform, actually build trustworthy perceptions for brands? When we consider the sheer volume of people who use…

SOCIAL SNAPSHOT – 19.07.2023

Step into the captivating realm of Social Snapshot, your ultimate destination for staying in the know about all things trending. Immerse yourself in a whirlwind of cutting-edge updates, unravelling the finest moments from the past week. Brace yourself for an exhilarating plunge as we embark on this riveting journey together:…

Embracing TikTok’s Sizzling Potential

Should your B2B brand bother to be on TikTok? Hold on tight, because we're about to embark on a wild journey through the untapped potential of TikTok for B2B engagement.

Brand personality and TOV

Every single day, our social media feeds are flooded with countless brands and companies wanting users’ attention. So, how can your brand stand out from the crowd? Well, it all comes down to having a well-defined identity and personality, and the key is maintaining a consistent and authentic tone of…

Best Practices for Brand Birthdays on Social Media

Plan your brand's birthday a social media celebration

The power of visual storytelling

A marketer and a designer walk into a bar… No, it’s not the setup for a joke. It’s the beginning of a beautiful collaboration that unleashes the power of visual storytelling that transforms campaigns from “meh” to “mind-blowing. In today’s digital days, capturing the hearts and minds of your…

Don’t tick the box – think outside of it

“Can you just put this up quickly?” – the dreaded words. We all know we can’t just throw random content up on social and expect it to perform to an optimal level – yet the same pitfalls continue to be stumbled upon by countless staff trying to make sure their…

Step into the 3rd dimension: 3D design

In today's blog we'll be taking a look at 3D Design. Once thought the preserve of blockbuster film-making 3D design, or CGI (computer-generated imagery) has never been more accessible, and now it's taking over our feeds.

Social Snapshot – 21.06.2023

Welcome to social snapshot, your go-to source for staying updated on the fast-paced world of everything related to social media. We’ve got you covered with the most recent highlights over the past week. Let’s get going and dive right in: Social Summit This exclusive event will challenge your perceptions of…

Think Vertical, Go Viral: Tips for captivating vertical videos

We're diving head-first into the world of vertical videos, the viral sensation that's reshaping the social media landscape, and we're not gatekeeping our best tips for creating jaw-dropping, thumb-stopping content that will have your followers begging for more.

There’s A New Benchmark Report in Town

LinkedIn, the world’s leading professional networking platform, has recently released its highly anticipated B2B Marketing Benchmark Report. This comprehensive report offers a deep dive into the current landscape of B2B marketing, highlighting emerging trends, industry shifts, and invaluable insights that could shape your strategic planning. With…

Stop Motion is going places

Here at Immediate Future, we love looking at dominant social media trends and really taking them apart. I can’t be the only one who’s noticed the increasing presence of stop motion on their TLs recently, especially in product shoots. It’s popularity – I believe stems from the fact that it…

CHAVROUX: THE GREATEST (CHEESE) OF ALL TIME 🐐

How can you build brand trust and drive awareness at a time when disposable income is stretched, consumer confidence is low, and the food-content market is highly competitive during your target period? That’s the question that all FMCG brands want the answer to these days, and social media is the…

The Power of Data Analytics

How to see what someone likes on Instagram?

You must have seen a few apps on the web that claim to show you how to see other people’s likes on Instagram. In fact, when the platform was launched, there was a relatively simple process to see what other people were doing on the channel. Users were able to…

A tool for brand advocacy

Social media has many uses; It’s not limited to posting pretty pictures with well-thought-out captions… although that part is often thought of as the ‘bread and butter’ of it. But today, we’re going to talk about using social media as a tool to foster brand advocacy. First things first…

SOCIAL SNAPSHOT – 24.05.2023

Staying updated with the ever-evolving world of social media can be quite demanding. However, there’s no need to fret because we have everything you need right here. Take a look at the most recent highlights: LinkedIn Verification LinkedIn is adding verification features to boost trust on the platform. Users can…

Are We Still Talking About the Metaverse?

Yes, and here’s why! The metaverse has been capturing the tech industry’s attention for quite some time and undoubtedly still holds unforeseen potential. As metaverse development progresses, it is not only an intriguing topic of office gossip around the water cooler but perhaps a true game-changer for various industries. In…

Buzzing for the Chazzle Dazzle 👑

Hold onto your crowns, peeps, because the King’s coronation was a total buzz! And if you thought the celebrations were limited to the streets of UK, think again. Social media was all abuzz with the hashtag #coronation getting 5.5 billion impressions in just one month! That’s a lot of chatter. And of…

Social Media Psychology for Engagement

Let’s face it, social media is pretty much a part of our lives now. We’re constantly scrolling through our feeds, checking out what our favourite brands are up to, and connecting with our friends and family. With a whopping 4.76 billion people using social media and spending an average of…

Search results for "brands"

Episode 80: Serious Social — No More Cookies

B2B Influencers 101

Social Snapshot — 14.08.2024

Social snapshot – 07.08.2024

Back to old school social

The Power of Pinterest for B2B

Episode 79: Serious Social -Growth on Fire: B2B Ignite

Dive Into Summer SPARK Sessions

Pay-to-play – B2B’s organic social challenge

Hot Design Summer

SOCIAL SNAPSHOT — 26.06.2024

Avoid these 3 mistakes when growing YouTube subscribers

It’s Time for an Ad Break

Social Media Makeover Magic

Top 10 Tactics for Brand Restoration

Social Snapshot — 15.05.2024

Gradients Everywhere

Navigating Fintech in 2024 with social media

Fintech and social media: trends, strategies, and best practices for 2024

Unleashing the Power of Motion Graphics

TikTok Tactics to Brighten Your Brand

Temperatures are rising it’s Heat-mapping Season

Social snapshot – 10.04.2024

The 7 Deadly Sins of Social Media

8 ways to keep your Facebook fans hooked

How To Master B2B Episodic Content

90’s 90’s 90’s The Gen Obsession

Defining Target Persona: The Key to Marketing Success

Riding the TikTok Wave: An Inside Look at the Latest Trends

Cosy Culture Content

Social snapshot – 06.03.24

A day in the life of a social media manager

Let your brand shine on TikTok

AI tools – social media under threat?

Botanica Style, Not Just Flowers

Exploring Valentine’s: Trends & Insights

Guardians of Authenticity

FinTech Marketing 2024: Where is social heading?

Super Bowl on Social

Capturing amazing vibes with Vintage Cameras and lo-fi content

AI Beyond Reality

Navigating the Storm: Crisis Management in the Age of Social Media

Impressions Matter: Captivating Visuals

Lead generation barriers in 2024

Always On: Influencer strategy

Social Media Snackonomics

SOCIAL SNAPSHOT – 17.01.2024

Plant the seed of green trust

Success Explored: The Vital Role of Consumer Insights

5 ways to boost your TikTok marketing this year

Peach Fuzzy Feelings

2024 for social media – brace for impact!

Social Snapshot – 20.12.2023

B2B lead gen campaigns: is social the answer?

Short Form, Big Impact: YouTube Shorts

Social Snapshot — 13.12.2023

Data to Insight: The Persona-driven Marketing Approach

Diversity in social media marketing: key to brand growth

Captivating Christmas Campaigns

Social Snapshot — 22.11.2023

Social Media 101

EPISODE 76: SERIOUS SOCIAL – No Fluff, Just Stuff: Inside a Winning B2B Social Campaign

Festive Food & Drink Trends: Mastering Social Media Marketing in Q5

Is your brand ready for Christmas?

Social Lowdown: Top Updates

Best of Halloween 2023

Farewell to Pebble: A Twitter clone is shutting down

Brand Reputation Management with AI

Top 10 Rockstar Tips for Social Media Ads

Food Trends in Changing Times

Reliable Information on Social

SOCIAL SNAPSHOT – 13.09.2023

B2B for LinkedIn: the missing piece

Barbenheimer’s: Social Listening

TikTok’s Algorithm: Time To Turn it Off?

Stop! Summer time: Stop-motion summer fun

Losing the Thread – reviewing Social Media Platforms

Does X mark the spot?

Storytelling social strategy strengthens sales supply line