B2Bs take note – social media needs to empower staff, says global study
There is a perception in the industry that B2B “doesn’t do social”. I have often been asked if B2Bs “should use Social Media?” as part of their marketing mix and if “B2Bs can utilise Facebook?” GlobalWebIndex – B2B Social Media Strategy – Research Report – 2011 View more presentations from Tom Smith However the results…
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