CJ69_Blog-Square-2020

Your B2B content is desperate to be used

The B2B landscape is an interesting one. There’s a common misconception that B2B organisations are low on usable content, but it’s simply not true. The landscape is actually flush with more information and eye-catching, challenging content than perhaps a lot of businesses realise. What do I have right now? Think back to the white papers…

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YouTube “Better Protecting Kids’ Privacy”

  Youtube announced in September that new measures will be put in place to better protect children by removing data targeting features on videos identified as being aimed at kids.   “Starting in about four months, we will treat data from anyone watching children’s content on YouTube as coming from a child, regardless of the…

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B2B Nerds Unite

We love a good B2B brainstorm – it’s one of our (many) nerdy fascinations. So, when given the opportunity to attend the B2B Marketing Ignite 2019 conference, we simply couldn’t resist. Not to mention, our dear friends and clients at Fujitsu would be speaking on account-based marketing, something we’ve been actively involved with their team…

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